Qianhe is the largest listed company in the western region of brewing soy sauce and vinegar, and has developed rapidly in recent years with the help of Internet e-commerce. Although cooking wine is only a complementary product, it has outstanding online sales, ranking first on Amazon in China, second on the JD.com brand list, and the most popular Chinese cooking wine brand on Amazon in the United States.
 
The concept of "zero additive" advocated by Qianhe is in line with the needs of modern people in pursuit of healthy diet. As the first brewing cooking wine company in China to produce alcohol-free, preservatives, coloring and monosodium glutamate, this differentiated positioning has helped the company quickly open up the market and successfully rank among the high-end cooking wines. Lao Henghe, a leading enterprise, also followed suit and launched two "zero-added cooking wines". However, Qianhe brewed cooking wine to take the "ingenious" route, and chose rice wine with a simpler process and a shorter fermentation cycle as the wine base to shorten the time cost and reduce the scale of investment.
 
Qianhe cooking wine is divided into four series: "vintage cooking wine", "glutinous rice cooking wine", "green onion and ginger cooking wine", and "cooking cooking wine", and the product positioning is high-end. Among them, the "vintage cooking wine" has the highest grade, including "three-year-aged 15° glutinous rice cooking wine" and "six-year-old 15° glutinous rice cooking wine", which is a relatively rare 15° brewed cooking wine on the market, with a good fishy effect. The price of 500mL standard pack is 12.8 yuan and 19.8 yuan respectively, and if you don't mind the "sticky and sweet" characteristics of rice wine, it is also a cost-effective choice.
 
Qianhe's other three series were mediocre. 12° "glutinous rice cooking wine", 500mL costs 10.8 yuan, which is not as affordable as Hengshun's 12° rice wine brewing "cooking wine". In addition, "green onion and ginger cooking wine" and "cooking cooking wine" are not aged, and the alcohol content is only 10°, but the price of 500mL is close to 10 yuan, and the price is almost the same as Lao Henghe's five-year-old zero-added 10° "cooking wine".