In 1880, Washburn Crosby won gold, silver and bronze medals at the first International Mills Competition, giving the flour brand the "Gold Medal". According to Statista, a U.S. statistics website, Gold Medal ranked first in the "2018 Most Used Flour Brand in Americans", which is not only the highest-selling flour brand in the U.S. market, but also the most well-known in baking circles at home and abroad.
General Mills, now known as General Mills, is the integration of Washburn Crosb and a number of companies, General Mills is now the world's 6th largest food company, the 3rd largest multinational food company in the United States, which also promoted the expansion of Gold Medal's territory, before the founding of New China entered the Chinese market, became the representative brand of American flour.
Gold Medal has always been an innovator in the flour industry, pioneering an automatic mill mill and developing technologies such as automatic flour bagging and sealing to consolidate its position. Among similar brands, Gold Medal flour does not have the most abundant products, but the basic product line covers a complete range of products, whether it is a baker or a novice.
The raw materials used in its flour are all produced in the United States, including durum wheat and soft wheat varieties, using the brand's unique milling formula, the different wheat varieties are scientifically proportioned, and then processed by the California factory in the United States, so as to make the most popular flour in the United States.
The most commonly used flour in general families is Gold Medal's multi-purpose flour, the protein content of this flour is moderate, the color of the flour is yellowish, the powder is semi-loose, the gluten and viscosity are more balanced, the operation is simple, suitable for making bread, cakes and other Western pastries, 2.26kg per bag is priced at 40.8 yuan.
Gold Medal's all-purpose flour is compared with the same gluten products of Fortune store, because the granules contain a certain amount of malt, the fragrance is strong, and it can be used to make Chinese noodles, the taste is thick and chewy, but the fineness of the powder is average, and the color of the flour is also darker, light beige, and the price of 2.26kg bags is 40.8 yuan.
If you often make bread, muffins and other snacks, you can choose Gold Medal's high-gluten flour, its protein content is higher, up to 13%, and the fermented dough is more elastic, but its water absorption is average, and the surface is more moist after forming a ball, and there will be a slight sticky situation, 2.26kg is priced at 40.8 yuan per bag.