Founded in 1953 as Korea's first sugar manufacturer, CJ CheilJedang has expanded its business from the production of food raw materials to processed foods, and is now the top general food company in Korea. CJ CheilJedang is a subsidiary of CJ Group, one of Korea's leading conglomerates.
 
In 1996, CJ CheilJedang's HatBahn (햇반) was launched, which was the first aseptic packaged rice in Korea, creating the Korean commercial rice market and gaining the largest market share in Korea. In South Korea, HatBahn is synonymous with ready-to-eat rice. HatBahn means "fresh rice cooked with new rice", and in addition to rice for daily consumption, there are also functional rice and simple staple foods designed for dietary therapy consumers that combine rice and meals.
 
HatBahn's rice is fluffy and delicious, steamy, shiny, and the barley rice bowl with jasung sauce is very popular in Korea, the rice is a mixture of white rice and barley, the price is 25 yuan, and the whole tofu cube is in the jasang-sauce bag, and the sauce is fragrant and delicious, which is a typical Korean flavor. Compared with other Korean flavors, spicy curry and cream curry rice bowl are more in line with the taste of Chinese, both curries are soft and palatable, and cream curry has a softer texture than ordinary spicy curry, which is suitable for friends with lighter tastes. These products are sold in the official flagship stores of domestic e-commerce.