List of product brands > Food & Liquor > Casual snacks > Ice cream ice cream > Meiyile ice cream Updated: 2025-02-20

Meiyile

Overall scoring
53
Word-of-mouth ratings
8.8
Popularity index
27663

How about Meiyile ice cream ice cream brand introduction

As a veteran ice cream enterprise in Guangdong, Meiyile was founded in 1956 and has been rated as "the largest ice cream manufacturer in China - the largest in production and sales in China". But with the rise of the "Wuyang brand", Meiyile gradually declined, and even many post-90s Cantonese people who were born and raised in the 90s know little about it. In 2011, Meiyile moved to Hunan and established Hunan Changsha Meiyile Food Co., Ltd., which was quite popular in the Hunan market.
 
The "Cantonese Egg" ice cream cone and the "Prince of Flowers" cones are both evergreen products of Meyle, both of which are ice cream cones. The biggest selling point of "Guang Egg" is that the cone egg has a strong flavor, and the taste is more crispy and delicious than the general ice cream cone, which is sold for 2.5 yuan per piece, which is cost-effective, ranking first in the cone category in the Hunan market.
 
"Prince of Flowers" introduced advanced egg cone production lines from Germany, the quality and crispness of egg cones are comparable to those of first-line brands such as Luxue and Nestle, but the taste of ice cream is too fluffy, similar to the mechanism soft ice cream sold in convenience stores, and the satisfaction is not enough to eat, and the price does not have much advantage in similar products, and a single piece is sold for about 3 yuan. At present, vanilla, taro, chocolate, durian, mango and other flavors are available, the taste is light, and those who like light flavors may wish to try it.
 
In addition, Meiyile also has cup ice cream Fuyu series, milkshake cup, Mengxue cup series, glutinous rice cake series in the form of snow balls and other series in the form of popsicles, such as crispy treasure series, popsicle series, etc., all of which are affordable products, and the most expensive Fuyu series is only about 6 yuan, and the others are within 3 yuan. However, it is more difficult to buy, and it is sold in convenience stores and grocery stores in Hunan Province, and there are almost no sales channels in other regions, let alone online channels that require cold chain transportation.