Like De's, TechnoAlpin is also in the second echelon of the domestic ice cream industry, but the difference is that TechnoAlpin, which was originally based in Henan, has set up branches in eight regions, including Beijing, Wuhan, Changsha, Shijiazhuang and Nanjing, and has become the only national cold drink brand in the central and western regions. So far, in the hearts of Zhengzhou people, TechnoAlpin ice cream is comparable to "Wuyang Ice Cream" for Cantonese people, and it is not only a dessert to relieve the heat in summer, but also a young memory that accompanies them to grow up.
At present, TechnoAlpin has developed seven product series, including the Qiao Crispy Fu series, the Carroti series, the Little Prodigy series, the Old Temple Fair series, the Fruit Love series, the classic series and the innovative boutique series. "Little Prodigy Crispy Ice Cream" has endured for more than ten years, and the five flavors of matcha, strawberry, cantaloupe, taro and chocolate are enough to meet the different choices of consumers; The most proud work of the "Old Temple Fair" series is, of course, the hawthorn cake Osaka, the mellow and fragrant cream ice cream and the sweet and sour hawthorn complement each other, and you will not feel tired of eating it in a big bite. The unit price of the two series is only 2 yuan, which is very affordable.
Compared with the "little prodigy", the selection of ingredients for the sweet cone is more important, such as the main ingredient of mango yogurt flavor is New Zealand yogurt, which has a sweet and sour taste and is more refreshing than the general ice cream taste, and other raw materials such as chocolate use pure cocoa butter, add fresh mango grains, and the price of a single piece is 2.5 yuan, which is already a cost-effective choice among similar products, and friends who like a refreshing taste can try it.
In 2016, when the new product Qiaokufu was launched, TechnoAlpin followed the market trend and adopted micro-businesses to sell ice cream, which achieved good results, and was sold in many convenience stores, supermarkets and grocery stores offline, as well as a number of standard stores in Zhengzhou, Luoyang and other places. However, there is still no official flagship store for TechnoAlpin on e-commerce platforms, which makes it difficult to purchase TechnoAlpin in regions where there are no branches, such as Guangdong and Hunan.