List of product brands > Food & Liquor > Casual snacks > potato chip > Tyrrell's Potato Chips Updated: 2025-02-20

Tyrrell’s

Overall scoring
80
Word-of-mouth ratings
8.8
Popularity index
16860

How about Tyrrell's potato chips brand introduction

Recommended flavors: Apple cider vinegar sea salt, bell pepper, sea salt black pepper, Cheda cheese chives, light sea salt
 
Founded in 2002, Tyrrell's is a young brand in the potato chips industry, but has won more than 50 food awards, including several Gold Great Taste Awards, and is the only manufacturer of premium potato chips in the UK. Tyrrell's Potato Chips is ranked third in the UK Potato Chips Pyramid and is known as the British National Potato Chips and is one of the top 10 British specialties.
 
Tyrrell's packaging has a strong British humor style, in 2004 after the launch of the salt-free series of "naked potato chips", it embarked on the road of packaging advertising, with black and white old photos, colorful background colors and white brand names to form a visual contrast system, with interesting and lively words, retro literature and art without losing a small fresh style, for Instagram and other social platforms darling.
 
In 2014, Tyrrell's, which has always prided itself on its unique packaging, launched its first commercial since its inception, which was widely praised by the media, and the media commented that it was a tribute to the British comedy of the "Monty Python Troupe".
 
The biggest selling point of Tyrrell's potato chips is that they are made in small batches by hand, thick slices are fed into the oil pan in batches, the oil temperature is lower, the frying time is longer, the starch in the potatoes can be fully dissolved, the taste is hard, crisp and chewy, and at the same time, the potato flavor is well retained, and the more you chew, the more fragrant it is. Most potato chips on the market today are mass-produced by machines, and in order to increase the crispiness of potato chips, potato slices need to be washed repeatedly to reduce their starch content. Compared to machine-produced potato chips, handmade potato chips contain less oil, only about 20% of the total weight, and the texture of the slices is thicker, the crispiness is also better, and the light burnt aroma is more attractive.
 
Tyrrell's pays attention to the source of raw materials, only buys from local farmers, selects Lady Rosetta and Lady Claire potatoes, which are the most suitable for potato chips, and ensures that the potatoes are planted within a 50-kilometer radius of the factory, so as to achieve "seed to chips" quality traceability. All ingredients and seasonings are artificially free and gluten-free, making them vegan-friendly.
 
Tyrrell's has a wide variety of varieties, in addition to potato chips, there are also vegetable chips specially prepared for vegetarians, such as sweet potato chips, carrot chips, etc. The main potato chips are also available in a variety of flavors, such as chives with chive, sea salt and black pepper, light sea salt, apple cider vinegar and sea salt, English barbecue and smoked red pepper. Among them, sea salt and black pepper flavor is a best-selling flavor, which has won the Great Taste Awards, pure black pepper with salty sea salt, rich and attractive potato flavor, no milk, barley and other allergens, and is safer to eat.
 
If you want to stimulate the taste, apple cider vinegar sea salt flavor and bell pepper flavor are recommended, and apple cider vinegar sea salt flavor is sour and enjoyable, and it has a unique flavor when eaten with crushed cod, which is the most popular among Tyrrell's more than 20 flavors. The bell pepper flavor is sweet and spicy, and the rich taste constantly stimulates the taste buds, making people feel unsatisfied.
 
It is worth mentioning that Tyrrell's potato chips are generally divided into two types: 40g and 150g, 150g is suitable for sharing with friends when gathering, the price is more than 30 yuan, and the 40g small package is suitable for one person to enjoy slowly, a pack is about 18 yuan, the price is more expensive, and it needs to be purchased by overseas shopping or purchasing. In addition, Tyrrell's potato chips have a short shelf life of only 1 month, so please consume them as soon as possible after purchase.