Pascal, whose full name is Calidad Pascual, is a family-owned company founded in 1969 in Madrid, Spain. Pascal is one of the largest yogurt brands in Spain, mainly in Europe, and overseas in China and the Philippines, in addition to yogurt products, it also operates vegetable drinks, mineral water, coffee and other businesses.
Many people may think that the dairy industry in Europe is dominated by fresh milk consumption, but in fact, the actual situation in European countries is different, Germany, Spain, Portugal and other countries are dominated by high-temperature sterilized UHT milk. Pascal brand originated in Spain, in order to adapt to the hot and underdeveloped environment of Spain and cold chain transportation, its whole line of yogurt products are heat-treated yogurt, with a long shelf life and no need for low temperature storage.
Pascal's yogurt brand characteristics make it suitable for export and foreign sales, and the 270-day shelf life is enough to have sufficient sales time after entering the customs, but compared with China's local yoghurt brands, Pascal's market share is very small.
Pascal mainly promotes creamy yogurt in the Chinese market, which is translated as creamy yogurt, which is characterized by the addition of more creamy ingredients.
Pascal Creamy yogurt is added with 8.9% cream, which has a very delicate and smooth creamy feeling when tasted, and its sugar content is also high, so Creamy yogurt is more like snack yogurt, which is not suitable for healthy weight loss. 100g Pascal Original Creamy Yogurt contains 2.7g of protein, 6.2g of fat, 14g of carbohydrates, high fat and sugar content, and a total caloric value of 513kJ. Pascal's price in imported yogurt is acceptable, 4*125g specification price is 25.9 yuan, and there are often 5% off activities in e-commerce channels, with an average price of about 3.3 yuan per box.
Pascal Creamy Fruity Yogurt has a sugar content of 17g/100g, a sweet and fragrant taste, and a grainy taste. And because of the sufficient acidity, the fruity yogurt tastes sweet and the taste is well balanced.