The eating habits of dairy products vary from country to country, most EU countries such as France and Germany generally drink room temperature milk, and countries with rich milk sources such as the United Kingdom and New Zealand pursue fresh pasteurized milk. In Nigeria, Peak is synonymous with milk and is known as the No. 1 brand of milk powder in Nigeria. In large cities, Peak sells far more than other milk powder brands, and in the remote northern region, Peak is the only milk powder brand.
 
Peak has a history of more than 60 years in Nigeria, and some people even think that it is a national brand in Nigeria, but in fact Peak is the milk powder brand of the Royal Dutch FrieslandCampina Group, which belongs to the same family as China's Meso. FrieslandCampina is the world's sixth largest dairy producer, from the Netherlands, a country of high-quality dairy products, natural fertile pastures, purebred high-quality Holstein cows, making FrieslandCampina the only dairy company in the Netherlands to receive the royal title. In the Netherlands, only one company in each industry has been awarded the royal title of Dutch royal family. Peak's products in Nigeria are also taken from FrieslandCampina's milk source, imported from the Netherlands in large packages, and packaged in Lagos, Nigeria, which is popular among Nigerian people due to its affordable price and high quality.
 
Peak is also sold in the U.S. market, the product is imported from the Netherlands, all indicators must meet the relevant standards of the U.S. Food and Drug Administration FDA, milk solids and milk fat content are similar to international standards, but the requirements for microbial and other health indicators are stricter, and product safety is more guaranteed.
 
At present, the Peak milk powder in China is basically from the American market, only a whole milk powder, 100g milk powder contains 24g of protein, 28g of fat, and there is no specific value for calcium content, but it also reaches 20% of the daily nutritional value. The American diet is mostly meaty and high-calorie, and the locally produced adult milk powder is mainly skimmed milk powder, which is a rare whole milk powder in the US market, which is more suitable for pregnant women and children who need supplemental nutrition. In contrast, the Chinese diet is relatively light, the intake of dairy products is also less, in fact, milk, milk powder and other protein and calcium content are very high, and milk protein is very easy for the human body to absorb, moderate intake of milk can supplement nutrition for the human body, so the "Chinese Residents Dietary Guidelines" recommends that adults recommend drinking 300ml of milk per day, with milk powder instead, brew 1.5 cups according to the packaging instructions.
 
Compared with Anjia, Deyun and other emulsifiers added to raw milk or whole milk powder, soybean phospholipids, Peak additionally adds a variety of vitamins and minerals, etc., which are richer in nutrients, but it also leads to a higher price, with a price of 900g approaching 260 yuan. The aroma and taste of Peak milk powder are very close to pure milk after brewing, and it is recommended for those who have higher requirements for milk reduction. Unfortunately, there is currently no official purchase channel for Peak in China, and it can only be purchased through overseas shopping or purchasing agents.