The Secret of Water is a special "high moisture" series brand under Shiseido, and the products are positioned in the middle and high-end. Originating in Tokyo in 1872, Shiseido Group is Asia's No. 1 and world-renowned cosmetics group with a reputation for its high-quality, natural and refreshing products. Water Secret Hair Conditioner entered the Chinese market earlier, with high brand recognition and market share in China. However, the secret of water is not suitable for oily hair, as it is a hydrating product.