Since its establishment in 1986, Yili has been in a corner of Guangdong Province and has been deeply involved in the Shenzhen market for many years, and has remained so since its acquisition by Danone in 1998. Before the arrival of 2017, due to its small advertising and marketing efforts and no intention of going out, Yili had a low national reputation, but its quality was not inferior to Baisui Mountain.
 
Like Bay Blue, cleanliness is one of Yeali's signatures. Originating from Jiaquan, a self-gushing spring in Longmen County, Huizhou, Guangdong, Yili has established a tertiary protection zone around the water source, and sends samples to Danone's headquarters in France every month for testing of more than 600 items. In the evaluation of Consumer Reports, the N1 index of its water quality is only 0.04, second only to Wanlan, and the water source was awarded the title of "China's high-quality mineral water source" in 2015.
 
Hidden deep under a 60-meter-deep natural rock formation, Yili Mineral Water has been naturally filtered for more than 20 years, and has a moderate mineral content, which is metasilicic acid mineral water. Sulfates can make water astringent, and Danone Yili has the lowest sulfate content in Consumer Reports, and the calcium ion content is nearly 20 times that of magnesium ions, making it have a smooth and sweet taste, ranking first in taste score.
 
Yili was relatively low-key before, but in 2017, it began to make continuous moves, first launching children's water, and then successfully squeezing out Kunlun Mountain to become a special mineral water for Didi's special car, and its figure may appear in supermarkets across the country in the future.
 
The price of Yili is very low, 500ml is only about 2.5 yuan, and the cost performance is very high. But the packaging is not outstanding, there are ordinary plastic bottles and fun bottles, the fun bottle is also a plastic bottle, the main children's market, in the shape of a gourd, there are Frozen, Star Wars and other Disney IP patterns, but it is not called a sense of design.