The famous Wahaha brand has ranked among the top 50 private enterprises in China for many years. In 1987, starting from 3 people and 140,000 loans, with only one children's nutrition solution, the income exceeded 100 million yuan in 3 years. Since then, Wahaha's products have gradually covered protein drinks, packaged drinking water, carbonated drinks, etc., and at present, purified water is one of the core of the company's revenue generation, ranking sixth in the market share of bottled drinking water in China in 2018.
Like many private enterprises in their pursuit of large-scale operations, Wahaha has established more than 80 production bases in China since 1991 through measures such as paid mergers, western development, and setting up factories close to consumption areas, becoming one of the largest food and beverage manufacturers in China.
Wahaha began to produce bottled purified water in 1995, using reverse osmosis process and multi-layer filtration, and the cleanliness of the processing workshop is 1000. As a large-scale beverage company at that time, Wahaha's entry became the biggest driving force for the rapid expansion of China's purified water market, which once dominated China's bottled water market. After that, Wahaha won the "Dawa Battle" and gained a high reputation in China, and even though the price of pure water was close to 2 yuan, the sales volume still led.
Relying on a wide range of production bases, Wahaha has woven the largest bottled water business network in China, with a strong position in Beijing, Shanghai and Hangzhou, where 20 million barrels of water can be sold in one year. In addition, it also lays out first- and second-tier cities such as Guangzhou, Shenzhen, and Chongqing, and the price of bottled water is 20 yuan per barrel, which is lower in actual price and the lowest in brand water, which is very competitive.