Qingfeng is a typical brand that relies on price strategy to occupy market share, ranking among the top four in China's tissue industry. Qingfeng is a brand of Asia Gold Leaf Group, which occupies more than 7% of the Indonesian market and is known as the "Asian Tissue King".
Chinese facial tissue brands are particularly partial to toughness, and the thickness of the tissue is often 3-4 layers. The reason why Qingfeng is in many use evaluations is mainly because its paper is thinner, only 2-3 layers of paper, handkerchief paper can reach 4 layers, and the degree of double pressing line on both sides is not high, and it is easy to layer with a light tear, which is far less thick than the same number of layers of products as Jierou and Vinda.
One of the major advantages of Qingfeng is that there are many products, from different layers and fragrance types, white paper to primary color paper and other different dimensional products are included. Among them, the log pure product series is the basic model, which adopts the interweaving process of long and short fibers, so that there are more gaps in the internal structure of the paper towel, so as to improve the softness of the paper towel, which is delicate and comfortable to the touch, and can be used to wipe dry skin in winter. The Log Pure Gold series is its upgraded version, with a thicker 1 layer, stronger flexibility, and suitable for the face after wiping dry and clean.
In terms of the layout of the natural color paper, the three domestic giants all have different performances. Xinxiangyin uses bamboo pulp as raw material, the overall performance of the paper towel is slightly worse, and the introduction of the concept of low whiteness is not welcomed by consumers, in contrast, Qingfeng's primary color paper series only removes the bleaching process, and the performance is basically the same as other products of the same brand, and the publicity point, environmental protection, product quality, price are more advantageous, 120 draw a single package of about 4 yuan can be started, is the most worthy of buying the natural color paper of several big brands.
Compared with Vinda, Jierou and Xinxiangyin, the quality of Qingfeng paper towels is really average, and even in the "Consumer Reports" evaluation was pointed out that the performance is insufficient in all aspects, but the price is affordable is its biggest advantage, the unit price of soft paper is from 2 yuan to 6,5 yuan, and the box is also about 10 yuan.