List of product brands > Household daily use > Paper products > Kitchen paper > Kitchen paper brand rankings Updated: 2025-02-21

2025 Kitchen Paper Brand Ranking

【2025年Kitchen paper brand rankings】依托全网大数据，根据Kitchen paper品牌知名度、品牌实力、口碑评价以及销量popularity评选出的Kitchen paper品牌（排名不分先后）：Bounty、Hurrah、Vinda Vida、Heart-to-heart、breeze、Nepia、Kleenex Soothing、C&S 洁柔、May flower 五月花、The true color of the spring forest、如果您正在查询Kitchen paper什么牌子好？本Kitchen paper品牌排名榜单仅供您作为借鉴参考。

TOP.1

Bounty United States

Bangting is a kitchen paper brand owned by Procter & Gamble. Founded in 1837, Procter & Gamble is one of the world's largest consumer goods companies. In the 2017 Fortune World Rankings, Procter & Gamble ranked 96th; In the U.S. 500 list, it ranked 36th. Procter & Gamble is well-known in the household chemicals market, with brands such as Rejoice, Skincare, Olay, Pampers, Tide, and Gillette all leading the market in their respective product fields. As of March 2016, Bangting's annual sales volume ranked first in the United States kitchen paper, and was known as the No. 1 kitchen paper brand in the United States. In the U.S. Consumer Reports' evaluation of kitchen paper, Bangting also ranked first, with the best levels of water absorption and wet and dry strength, all thanks to the Trap Lock Technology used by Bangting. Trap Lock Technology is a unique design and embossing technology that strengthens the fiber structure of the paper, and the treated paper has a honeycomb shape that absorbs water and locks in water quickly. And the strength of the gang court should not be underestimated, as strong as cloth is a big sell of the gang court...

1

Score

86

popularity

19253
TOP.2

Hurrah United States

Founded in 1872, Hurrah is a global leader in health care and is a global leader in health care with products sold in more than 175 countries and territories and annual sales of more than $18 billion. Personal health care, household paper and commercial consumer products are the three core businesses of Kimberly-Clark. Kimberly-Clark's well-known brands such as Kleenex, Huggies, Kotex, Scott, Pull-Ups, and Depend, all occupy one of the world's leading market positions in the consumer goods sector. According to the evaluation of kitchen paper by Consumer Reports in the United States, Hurrah products are second only to Bounty, and their water absorption and wet and dry strength have reached the better level. Hurrah uses V-Flex weaving technology and a unique sponge-like structure to perfectly combine the strength and softness of paper towels, which greatly enhances the friction of paper towels, making them super absorbent and decontamination capabilities, and can even replace rags to clean cars. Compared to Bounty's strength and cleaning power, although Hurrah is slightly inferior, but in terms of softness, Hurrah can be said to be inferior. Wet wrung out Hurrah soft pro...

2

Score

85

popularity

15032
TOP.3

Vinda Vida Guangdong

Vinda Group, known as the most influential and No. 1 brand of household paper in China, was founded in 1985 and listed on the main board of the Hong Kong Stock Exchange in 2007. When it comes to Vinda tissues, the first word that comes to people's minds is toughness, and its blue classic and super tough series have set the standard of high-quality household paper in the domestic industry and become a well-known star product in China. Vinda kitchen paper is safe and hygienic, can directly contact with food, absorb water and oil from food, and escort food health. The paper towel is embossed in the shape of a three-dimensional water droplet, and each section contains thousands of suction holes, which can quickly absorb oil and water like a sponge. At the same time, Vinda's high-density and thick paper fiber structure makes the paper towel still strong even when wet, and does not shed lint during the wiping process. Vinda kitchen paper is divided into rolling paper and pumping paper, the price of 8 rolls of rolling paper is about 30 yuan, and the price of 12 packs of pumping paper is about 60 yuan, which is very cost-effective, and it is a good choice for kitchen paper. ...

3

Score

83

popularity

5278
TOP.4

Heart-to-heart Fujian

Xinxiangyin is the main brand created by Hengan Group in 1997. Hengan Group is one of the first enterprises to enter the Chinese sanitary napkin market, and is currently the largest manufacturer of household paper and maternal and child hygiene products in China. Since 2000, Xinxiang Printing Paper Towel has ranked first in the national market share for 14 consecutive years, and in 2015, it was ranked on the annual most valuable brand list with a brand value of 8.699 billion yuan. Heart-to-heart printing kitchen paper adopts a unique split-lamination embossing technology to improve the effect of oil and water absorption. The paper fiber is softened with a combination of long and short fibers, which makes the paper towel soft and comfortable and has an excellent touch. The marine creature print on the paper adds a touch of fun to the tedious kitchen chores, but it is not recommended to come into direct contact with the food as the ink may remain during the contact with the food, which may affect the quality of the food. Heart-to-heart printing kitchen paper is divided into rolling paper and pumping paper, rolling paper 8 rolls are priced at about 30 yuan, pumping paper 12 packs are about 60 yuan, and the cost performance is higher. If you pay attention to the quality of life and the beauty of kitchen supplies, choose to be heart-to-heart, it will become a beautiful scenery in your kitchen. ...

4

Score

82

popularity

11602
TOP.5

breeze Tianjin

Qingfeng is the flagship brand of Golden Red Leaf Paper Group, one of the largest tissue production and marketing companies in Asia. As early as 2004, Qingfeng was rated as the annual China household paper quality trustworthy product. According to the data of Nielsen, a third-party market research company, Qingfeng has become one of the leading brands in the household paper category in China, and is one of the top 50 fast-selling brands in China. Qingfeng kitchen paper adopts point-to-point embossing, so that the paper layer is not easy to spread, but not completely fitted, and there are many honeycomb absorption spaces between the upper and lower layers of paper, which are used to improve the water and oil absorption capacity of paper towels. The interweaving of long and short fibers can also further improve the strength of the tissue. Qingfeng kitchen paper is divided into rolling paper and pumping paper, rolling paper 8 rolls are priced at about 35 yuan, and pumping paper is higher in similar products, each pumping price is about 12 yuan. ...

5

Score

79

popularity

17634
TOP.6

Nepia Japan

Founded in 1873, Oji Paper Co., Ltd., a Japanese paper group, was the first large-scale papermaking company in Japan to introduce Western technology. For 130 years, Oji Paper has been a leader in Japan's paper industry, and its industrial production is known for its environmental friendliness. Nipiao kitchen paper is made using a variety of processes to ensure its excellent quality. In terms of strength, the Slim Pulp process adopted by Nipiao can make the paper towel have more finer fibers in the same area, and it is not easy to drop paper scraps during the wiping process; In terms of softness, Nipiao uses SMS paper-making process to make the paper towels whiter and soft to the touch. In terms of cleaning power, Nipiao uses the Nestedemboss process to form a special texture on the surface, and the large area of the air chamber groove can strongly absorb water and oil stains. Nipiao kitchen paper 8 rolls are priced at about 30 yuan, and the price is also quite affordable. ...

6

Score

79

popularity

19303
TOP.7

Kleenex Soothing United States

In 1924, Kimberly-Clark launched the world's first facial tissue, and the word Kleenex was also included in the English dictionary and became synonymous with tissue. As the world's most well-known facial tissue brand, Kleenex has repeatedly been named one of the 100 most valuable brands in the world by Business Week. Shujie kitchen paper adopts fan-shaped embossing technology to form a wavy water guide pattern on the surface of the paper towel to improve its instantaneous absorption ability. Shujie paper is soft, strong and not easy to break. There are five delicate prints printed on the paper towel, which is very aesthetic and a big choice for beauty lovers, but compared with the heart printing with the same print, Shujie kitchen paper 8 rolls are priced at about 40 yuan, which is not cost-effective. Due to the printing on the paper towels, direct contact with food is also not recommended. ...

7

Score

74

popularity

14546
TOP.8

C&S 洁柔 Guangdong

Zhongshun Jierou is one of the largest enterprises specializing in the production of household paper series products in China, belongs to the first echelon of domestic household paper industry, and has participated in the drafting of the national standard "GB20810-2006" for toilet paper (including toilet paper base paper). Jierou products have been tested for 19 consecutive years, and its series of products have been rated as China's famous brand products, China's well-known trademarks and national inspection-free products, and have won the title of national A-level products for 13 consecutive years. Jierou kitchen paper adopts point-to-point embossing technology to make the paper fiber into a solid structure and improve its water and oil absorption ability. The paper is soft and comfortable, smooth to the touch, and the wet water remains strong and not easy to break, and it is not easy to fall off during the wiping process. Jierou kitchen paper is divided into rolling paper and pumping paper, rolling paper 8 rolls are priced at about 45 yuan, and 3 packs of pumping paper are about 18 yuan, and the price of both is higher than similar products. ...

8

Score

73

popularity

5165
TOP.9

May flower 五月花 Taiwan

Yongfengyu Paper is a pioneer in Taiwan's paper industry, with two excellent brands, Mayflower and Deyi, of which Mayflower is the largest household paper brand in Taiwan, and was selected as one of Taiwan's top 100 brands in 2011. Mayflower kitchen paper adopts 3D three-dimensional embossing technology to form an adsorption circle on the surface of the paper towel, which effectively covers water and oil stains. Unlike other brands, Mayflower paper has 3 layers, which makes the paper thicker and improves its ability to absorb water and oil. In order to deal with stains of different sizes, Mayflower added an extra tearing line in the middle of each section of paper, tearing large stains and tearing small sheets of slightly dirty sheets, which is economical and not wasteful. Mayflower kitchen paper 12 rolls are priced at about 40 yuan, which can be described as good quality and low price. ...

9

Score

73

popularity

10043
TOP.10

The true color of the spring forest Beijing

Quanlin Group is a large-scale group enterprise with pulp and paper industry as the core, and its new technology and technology of straw clean pulping and waste liquid fertilizer resource utilization were awarded the second prize of 2012 National Technological Invention by the State Council, which is the only national technology award project won by the paper industry in 2012, and Quanlin is the only enterprise in China's paper industry to receive this honor in the past ten years. With the concept of health and environmental protection, Quanlin natural color paper uses wheat straw virgin pulp as raw material, and removes the bleaching process in the production process, restores the original color and natural texture of wheat straw pale yellow, reduces the use of chemicals and the discharge of final bleaching wastewater, and is low-carbon and environmentally friendly. At the same time, Quanlin's true color has also passed the US Food and Drug Administration and EU food grade testing standards, and is known as edible paper. Although natural color paper is healthy and environmentally friendly, it is still inferior to wood pulp paper in terms of softness, strength and cleaning power. The straw fiber is short and the density is small, so the natural color paper is thin, and the water and oil absorption effect is poor; The molecular space of straw pulp is large, so the natural color paper is more likely to be brittle, hard, and soft...

10

Score

67

popularity

17038

Brand Included Brand Claim

List of related product brands

Top Kitchen Paper Brands

1 19303
Nepia

Founded in 1873, Oji Paper Co., Ltd., a Japanese paper group, was the first large-scale papermaking company in Japan to introduce Western technology. For 130 years, Oji Paper has been the leader of the Japanese paper industry, and its industrial production is a ring
2 19253
Bounty

Bangting is a kitchen paper brand owned by Procter & Gamble. Founded in 1837, Procter & Gamble is one of the world's largest consumer goods companies. In the 2017 Fortune World Rankings, Procter & Gamble ranked 96th; In the U.S. 500 list, it ranked 36th
3 17634
breeze

Qingfeng is the flagship brand of Golden Red Leaf Paper Group, one of the largest tissue production and marketing companies in Asia. As early as 2004, Qingfeng was rated as the annual China household paper quality trustworthy product. According to the data of Nielsen, a third-party market research company
4 17038
The true color of the spring forest

Quanlin Group is a large-scale group enterprise with pulp and paper industry as the core, and its new technology of straw clean pulping and its waste liquid fertilizer resource utilization was awarded the second prize of 2012 National Technological Invention by the State Council, which is the only country won by the paper industry in 2012
5 15032
Hurrah

Founded in 1872, Hurrah is a global leader in health care and is a global leader in health care with products sold in more than 175 countries and territories and annual sales of more than $18 billion. Personal health care, household paper and commercial consumer goods
6 14546
Kleenex Soothing

In 1924, Kimberly-Clark launched the world's first facial tissue, and the word Kleenex was also included in the English dictionary and became synonymous with tissue. As the world's most well-known facial tissue brand, Kleenex has been rated by Business Week many times
7 11602
Heart-to-heart

Xinxiangyin is the main brand created by Hengan Group in 1997. Hengan Group is one of the first enterprises to enter the Chinese sanitary napkin market, and is currently the largest manufacturer of household paper and maternal and child hygiene products in China. Since 2000, the heart printing paper towel has been full for 14 consecutive years
8 10043
May flower 五月花

Yongfengyu Paper is a pioneer in Taiwan's paper industry, with two excellent brands, Mayflower and Deyi, of which Mayflower is the largest household paper brand in Taiwan, and was selected as one of Taiwan's top 100 brands in 2011. Mayflower kitchen paper uses 3D three-dimensional embossing technology
9 5278
Vinda Vida

Vinda Group, known as the most influential and No. 1 brand of household paper in China, was founded in 1985 and listed on the main board of the Hong Kong Stock Exchange in 2007. When it comes to Vinda tissues, the first word that comes to mind is toughness, and its blue classic and super tough series of trees are launched
10 5165
C&S 洁柔

Zhongshun Jierou is one of the largest enterprises specializing in the production of household paper series products in China, belongs to the first echelon of domestic household paper industry, and has participated in the drafting of the national standard "GB20810-2006" for toilet paper (including toilet paper base paper). Jierou products for ten in a row

2025 Kitchen Paper Brand Ranking

Bounty United States

Hurrah United States

Vinda Vida Guangdong

Heart-to-heart Fujian

breeze Tianjin

Nepia Japan

Kleenex Soothing United States

C&S 洁柔 Guangdong

May flower 五月花 Taiwan

The true color of the spring forest Beijing

List of related product brands

Top Kitchen Paper Brands

Nepia

Bounty

breeze

The true color of the spring forest

Hurrah

Kleenex Soothing

Heart-to-heart

May flower 五月花

Vinda Vida

C&S 洁柔

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