List of product brands > Household daily use > Paper products > Facial tissues > Elleair King Facial Tissues Updated: 2025-02-20

Elleair King

Overall scoring
79
Word-of-mouth ratings
8.8
Popularity index
12448

How about the Elleair King Facial Tissue brand introduction

Dawang Paper is one of the three major comprehensive paper companies in Japan, and its business involves publishing and printing paper, information paper, packaging carton board and household paper, etc., with a recycled paper utilization rate of 67%, higher than the industry average of 63%. In 1979, it entered the Japanese household paper market, and currently has the largest market share in facial tissues and toilet paper, and is the first brand of moisturizing facial paper in Japan.
 
Japan是花粉国家,约30%的人会因花粉引发不同程度的鼻炎,因此Japan面纸追求柔软保湿。大王在保湿面纸方面堪称“王者”,备受鼻炎患者青睐。保湿面纸通过加入保湿成分使含水量升高,与添加乳液的Facial tissues殊途同归,不过保湿面纸添加的成分More更复杂,在干燥状态下看起来也像湿水了一般,没有使用过的话,摸上去会有腻腻的感觉。另外大王采用New soft & bulk工艺,纸巾纤维间隙较大,结构蓬松,在多个评测中柔软度都属最高,但可惜仅有2层,纸质较薄,用力摩擦几次便会破损,习惯大力擦鼻子的用户需注意。
 
The water series is the most classic moisturizing paper of Dawang, and its upgraded luxury moisturizing series adds more ingredients, such as glycerin, collagen, polymer moisturizing molecules, hyaluronic acid, etc., and the moisturizing feeling and long-lasting moisturizing power are stronger than those of the water series. Of course, the luxury moisturizing series is also more expensive, with an average price of 28 yuan per box, which is twice as much as the water series. If you don't have sensitive skin, we recommend the more cost-effective water series.
 
Dawang product line is clearly distinguished, in addition to the two moisturizing tissue series, there are also ordinary color box tissue paper series, which has been improved in the wrinkling process, which can inhibit scraper wear, compared with Chinese brand products, its paper towel cutting surface is more uniform, the feel is smoother, and the price is more expensive, and the price of a box is about 10 yuan.
 
Softness is an important characteristic of Japanese facial tissues, and Dawang, as a typical representative, is out of place in the pursuit of toughness in the Chinese facial tissue market, and it is precisely for this reason that Dawang positions itself as a high-quality functional facial tissue, mainly for rhinitis patients and sensitive skin people, and the price is more expensive than that of Chinese brands.