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List of product brands > Household daily use > Paper products > Cotton towels > Cotton towel brand ranking Updated: 2025-02-21

2025 cotton towel brand ranking

【2025年Cotton towel brand ranking】依托全网大数据，根据Cotton towels品牌知名度、品牌实力、口碑评价以及销量popularity评选出的Cotton towels品牌（排名不分先后）：PurCotton Cotton Era、HUGGIES ARE CURIOUS、Tempo DUPLO、Goodbaby、C&S 洁柔、子初、Little White Bear、Cotton Forest、Babycare、如果您正在查询Cotton towels什么牌子好？本Cotton towels品牌排名榜单仅供您作为借鉴参考。

  • TOP.1 PurCotton Cotton Era

    PurCotton Cotton Era Guangdong

    The use rate of towels in China is getting lower and lower, and many consumers like to dry them directly with paper towels after washing their faces, but ordinary paper towels are easy to tear when they are wet, and even fall off confetti and stick to their faces. Founded in 2009, the cotton era belongs to a robust medical company with more than 20 years of experience in the production of medical and sanitary materials and medical dressings, which is a strong proof of its cross-border civilian products from medical products. In 2017, Cotton Times, together with international brands such as Unicharm, Kao and Wyeth, won the Best Quality Award for Maternal and Child Brands in Jingdong Supermarket. Thanks to the medical genes of Wenwen Group, the quality of cotton towels and maternal and child products in the cotton era is first-class, and most of the products have passed the Oeko-Tex Standard 100 standard testing, especially the cotton soft towels have been certified across the board. OEKO-TEX100 is one of the most stringent hazardous substances testing in Europe, and is a safety label for ecological textiles. That is to say, the all-cotton era sales of all...

    1
    Score
    88
    popularity
    17291
  • TOP.2 HUGGIES ARE CURIOUS

    HUGGIES ARE CURIOUS United States

    Cotton soft towels appear in the eyes of consumers for a long time, in 2009 cotton era launched since just 10 years, the current brand pattern is still a monopoly in the cotton era, maternal and child brands, tissue brands, wet wipes brands, daily chemical brands, etc., have set foot, but sales and popularity are difficult to match. However, there are also many international brands with excellent quality, and the well-known maternal and infant brand Curiosity from the United States is a typical representative. Curiosity was born in 1978 as a brand of Kimberly-Clark, a global leader in health care. As a brand that has been deeply involved in the diaper field for many years, nearly a quarter of babies in the world use curious products every year, and according to Kimberly-Clark's global official website, sales exceeded $18 billion in 2018. In 1997, curiosity entered China, mainly in the high-end diaper market, followed by the launch of diapers and curious wipes, Statista data shows that in 2017, a total of 40.72 million American consumers chose curious wipes. With the curiosity of many years of experience in the production of wet wipes, it is also more handy when launching cotton soft towels in China, following the fully automated production line designed in the United States, and the workshop...

    2
    Score
    85
    popularity
    9538
  • TOP.3 Tempo DUPLO

    Tempo DUPLO Sweden

    Compared with maternal and child brands such as curiosity, tissue brands are novices in the cotton towel category, and products similar to cotton towels were launched in 2018, but the background of paper towels for many years has made it more dominant in publicity and marketing, and its sales are also quite good. Depot has a good reputation in the tissue industry, with high quality and high style best-selling in Germany, Italy, Switzerland and other European countries, since entering the Chinese market, it has repeatedly achieved good results, especially in Hong Kong, has won the sales championship for 18 consecutive years, accounting for nearly 70% of the Hong Kong tissue market. Depot paper towels have always been known for their thickness and are recognized as the king of toughness in the industry, and they are no exception in the field of cotton towels, with a density of 50g/㎡, which is denser than other brands of 30-35g/㎡, and is not easy to deform and break, and the absorption performance is also increased. At the same time, the area size is large, the general cotton towel is only the size of an adult's palm, and about 3 pieces are needed to clean the application mask, while the Depot cotton towel is the same size as the handkerchief paper, and 1 piece can clean the whole face. There is still room for daily wiping of the face, you can continue to dry your hands and neck, durable...

    3
    Score
    83
    popularity
    13953
  • TOP.4 Goodbaby

    Goodbaby Jiangsu

    Goodbaby can be called the pride of domestic maternal and infant brands, from the initial OEM for overseas brands to the successful victory of the United States and Europe two major markets, this championship road is quite difficult. In 2010, 2011 and 2013, Goodbaby won the Red Dot Design Award in Germany. In the European and American markets, Goodbaby can firmly occupy the top spot in sales, in addition to strong innovation ability, excellent quality is also one of the important factors. Goodbaby has laboratories accredited by SGS, TUV Nord Group and the U.S. Consumer Product Safety Commission, and products certified in this laboratory can directly apply for a warranty certificate in Europe. In addition, Goodbaby has also been invited by the United States, Japan, Germany and other countries to help formulate or revise standards, and the quality is very trustworthy. However, Goodbaby's performance in the Chinese market is far worse than that of the European and American markets, and domestic consumers are more inclined to buy foreign brands such as Curiosity and Unicharm for maternal and infant products...

    4
    Score
    82
    popularity
    14018
  • TOP.5 C&S 洁柔

    C&S 洁柔 Guangdong

    Jierou and Depot, like Depot, are representatives of cotton towels that cross borders from paper towels. In the household paper industry, Jierou belongs to the first echelon in China, and its sales volume and market share are among the best. In 2018, Jierou launched the new cotton white cotton soft towel, which is intended to open up the personal care market, and may expand the category to sanitary napkins, diapers, etc. in the future, and this first step is particularly important. High-quality cotton towels are made of 100% cotton fibers, soft and skin-friendly, far tougher than paper towels, more convenient than towels, and more gentle and safe than wet wipes, cleaning the face, hands and mouth, and even delicate baby buttocks are more than enough. It is also made of fresh cotton is the most natural, and the new cotton is one of them, and the cotton towel is light yellow, which looks very similar to the natural paper, which is just in line with the current people's pursuit of natural and environmentally friendly consumption concepts. However, there are small black spots on the surface of the new cotton early white, which is slightly grainy when it touches the skin, and there are often comments on the lack of skin-friendly feeling in user feedback. In fact, the small black dots are cotton particles, which are a normal phenomenon of natural cotton products. Although there is a sacrifice in the skin-friendly feeling, it brings...

    5
    Score
    80
    popularity
    6285
  • TOP.6 子初

    子初 Guangdong

    As a member of the waiting industry, Zichu has set its sights on maternity products since the beginning of the brand, and has become the first in the sales volume of the maternity category on the online platform, with sales of more than 1 billion yuan in 2016, and has successively won the most popular brand of Babytree, the most popular brand of Tmall for mothers, and the maternal and infant products brand loved by mothers in China on Beibei.com. At present, Zichu products have been extended to the field of infants and children, and infant care is also its main development direction. Consumers often think that thick cotton towels are less likely to fall off and more durable, and this is exactly the case. However, because of the background of childbirth, Zichu has a deeper understanding of the delicate skin of babies and mothers, and pursues the principle of skin-friendly supremacy in the production of cotton soft towels, with a very light texture and a suede texture, which feels soft and smooth when dry or wet, even if it cleans up small wounds such as acne and acne. Of course, if the texture is thin, the natural toughness is insufficient, and it is easy to break if you pull it vigorously, and even fall off, it is not recommended to use it to clean the mask or remove heavy makeup, these cleaning work requires vigorous friction, and the cotton wool will stick to the skin and clothes after the appearance of cotton wool...

    6
    Score
    75
    popularity
    9252
  • TOP.7 Little White Bear

    Little White Bear Shanghai

    Little White Bear is known for its small household appliances for mothers and babies, and its star product, the milk warmer, is loved by mothers because of its disinfection function, and its online platform sales are among the highest. So far, the products of Little White Bear have developed into several categories such as maternity products, baby appliances, feeding supplies, and personal care. In addition, Little White Bear has been OEM production for international brands such as Philips Avent for a long time, and the product laboratory has also been certified by the internationally renowned laboratory Intertek Testing Group, and the quality is trustworthy. Cotton towels are not the main business of Little White Bear, there are two types of ordinary baby cotton towels and organic colored cotton towels. Organic cotton refers to cotton grown with non-GMO plants and does not use synthetic pesticides such as fertilizers and pesticides in the process, and the yield only accounts for about 30% of all cotton. However, organic color cotton has stricter requirements for planting soil, temperature, sunshine time and other conditions, and the yield is more scarce. Organic color cotton cotton towel is made of organic color cotton from Xinjiang, a high-quality cotton producing area in China, as raw material, to meet the requirements of GOTS, the finished product is rich in color, bright and shiny, and it is also a phoenix in many brands that produce cotton soft towels.

    7
    Score
    72
    popularity
    9245
  • TOP.8 Cotton Forest

    Cotton Forest chekiang

    Both are well-known in the field of cotton products, but unlike the cotton era of quality, cotton is popular with high value and high cost performance, and its online sales performance is quite good, and it is widely sought after by young people. Of course, the strength and scale of the enterprise are difficult to match. I believe that consumers who have seen cotton soft towels will be attracted by its unique packaging style at a glance, and the illustrations of various animals such as polar bears, hippos, giraffes and so on are lively and cute, which is in line with the trend of contemporary young people pursuing playful style. In 2017, the illustration infringement incident involving Miansen was finally properly resolved without affecting the brand image. There are only three types of cotton soft towels, corresponding to three kinds of packaging, soft and hard boxes, the size of portable and soft packs is small, you can stuff them in the suitcase to carry when traveling, and the hard boxes are more suitable for home use, skin-friendly and toughness are slightly inferior to Debao, Jierou and other tissue brands, and there is still a lot of room for water absorption compared with the cotton era. In addition, cotton...

    8
    Score
    68
    popularity
    12001
  • TOP.9 Babycare

    Babycare Shanghai

    Babycare is a very young brand in the maternal and infant industry, with outstanding online sales in just a few years since its establishment in 2014, and in 2017-2018, it has also won 8 awards such as the most promising award of Tmall and Jingdong, and the pregnancy product brand that is trustworthy for mothers, and has become famous for a while. Although Babycare is under the banner of American brand and American design, its production and business scope are in China, and the brand development process is closer to that of Chinese brands, which is operated by Shanghai Xier Industrial Co., Ltd. in China. In the field of cotton towels, Babycare has just begun to dabble, the products are only different in size and specifications, including 120 * 200 and 200 * 200 two sizes, of which the latter has 20 portable packs and 100 regular packs. Compared with most of the 35g/㎡ gram weight in the market, the Babycare cotton towel reaches 45g/㎡, although it is not as good as the 50g/㎡ of Depot, but the thickness and toughness are stronger than the general cotton towels. However, there is a slack in the skin-friendly feeling, and the baby will be bright when it is dry.

    9
    Score
    65
    popularity
    11198
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Ranking of popular cotton towel brands

  • 1 17291 PurCotton Cotton Era

    PurCotton Cotton Era

    The use rate of towels in China is getting lower and lower, and many consumers like to dry them directly with paper towels after washing their faces, but ordinary paper towels are easy to tear when they are wet, and even fall off confetti and stick to their faces. No. 1 on the market

  • 2 14018 Goodbaby

    Goodbaby

    Goodbaby can be called the pride of domestic maternal and infant brands, from the initial OEM for overseas brands to the successful victory of the United States and Europe two major markets, this championship road is quite difficult. Among them, Goodbaby's strong R&D creativity contributed to it in 2010, 2011 and 2013

  • 3 13953 Tempo DUPLO

    Tempo DUPLO

    Compared with maternal and child brands such as curiosity, tissue brands are novices in the cotton towel category, and products similar to cotton towels were launched in 2018, but the background of paper towels for many years has made it more dominant in publicity and marketing, and its sales are also quite good. Depot can be described in the tissue industry

  • 4 12001 Cotton Forest

    Cotton Forest

    The same brand with a high degree of online attention, consumers can easily compare cotton and cotton era, both of which are well-known in the field of cotton products, but different from the cotton era of quality, cotton forest with high appearance and high cost performance to win people's hearts, online sales

  • 5 11198 Babycare

    Babycare

    Babycare is a very young brand in the maternal and infant industry, with outstanding online sales in just a few years since its establishment in 2014, and in 2017-2018, it has also won 8 awards such as the most promising development award of Tmall and JD.com, and the pregnancy product brand trusted by mothers

  • 6 9538 HUGGIES ARE CURIOUS

    HUGGIES ARE CURIOUS

    Cotton soft towels appear in the eyes of consumers for a short time, in 2009 the cotton era has just been launched since the beginning of 10 years, the current brand pattern is still a monopoly in the cotton era, maternal and child brands, tissue brands, wet wipes brands, daily chemical brands, etc., have set foot, but sales and

  • 7 9252 子初

    子初

    As a member of the waiting industry, Zichu has set its sights on maternity products since the beginning of the brand's establishment, and has become the first in the sales volume of the maternity category on the online platform, with sales of more than 1 billion in 2016, and has continuously won the most popular brand of Baby Tree and the most popular brand of Tmall for mothers

  • 8 9245 Little White Bear

    Little White Bear

    Little White Bear is known for its small household appliances for mothers and babies, and its star product, the milk warmer, is loved by mothers because of its disinfection function, and its online platform sales are among the highest. So far, the products of Little White Bear have developed into several categories such as maternity products, baby appliances, feeding supplies, and personal care. Other than that

  • 9 6285 C&S 洁柔

    C&S 洁柔

    Jierou and Depot, like Depot, are representatives of cotton towels that cross borders from paper towels. In the household paper industry, Jierou belongs to the first echelon in China, and its sales volume and market share are among the best. In 2018, Jierou launched the new cotton white cotton towel, which is intended to open up the personal care market, the future or

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