List of product brands > Personal care > Oral care > Mouthwash > Mouthwash brand rankings Updated: 2025-02-21

2025 Mouthwash Brand Rankings

【2025 Mouthwash Brand Ranking】Relying on the big data of the whole network, mouthwash brands selected according to the brand awareness, brand strength, word-of-mouth evaluation and sales popularity of mouthwash (in no particular order): Dr. TheraBreath, LISTERINE, One Drop Only, Dentyl Active, LION, Garglin, GUM, Ora2, Colgate, Crest, Propolinse, Haoyikang, Sanjin, Saky, if you are looking for what brand of mouthwash is good? This mouthwash brand ranking list is for your reference only.

TOP.1

TheraBreath Dr. Case United States

Dr. Case is one of the top professional oral care brands in the United States, focusing on bad breath for more than 20 years, and its founder is a recognized expert in the treatment of bad breath, tonsil stones, and dry mouth, and has a reputation as a bad breath buster. The sales volume and praise rate of its mouthwash products have ranked first in the United States and Asia all year round, and they are also quite popular in China. When it comes to mouthwash, most people's reaction is that it has a spicy and pungent taste, and the long-standing impression discourages most domestic consumers. However, Dr. Case Mouthwash has always been known for its mild taste, subverting our traditional experience of mouthwashes, and the tongue will not feel any taste when actually using it, only the mint smell in the nasal passages, which is not irritating. The full range of mouthwash products are alcohol-free formulas, using the unique OXYD-8 oxygenating formula patented technology to remove the breeding conditions of anaerobic bacteria that can cause bad breath and sulfides.

1

Score

86

popularity

17775
TOP.2

LISTERINE 李施德林 United States

It is named after Joseph Lister, the father of American disinfection, which was founded in 1879 and was originally a brand of Pfizer in the United States, and was later acquired by Johnson & Johnson. Listerine was the first over-the-counter mouthwash brand to be recognized by the American Dental Association, and its launch ushered in a new oral care product that has been the world's No. 1 seller for many years. Since its introduction to the market in 1914, Listerlin has adhered to its core function of sterilization, and the mouthwash uses plant essential oils as the main ingredient, which has aromatic and antibacterial properties. Compared to Dr. Case, Listerine has better antibacterial ability, and the essential oils are permeable enough to penetrate the plaque, which can help reduce plaque when combined with daily brushing. The spicy and pungent taste is the first impression most people have of Listerin mouthwash, and the culprit is alcohol. The active active ingredients of essential oils in its formulation, such as menthol and eucalyptol, are not soluble in water and require alcohol as a solvent. Alcohol is one of the more commonly used solvents and is found in many cosmetic products. In mouthwashes with alcohol as the main solvent ...

2

Score

84

popularity

10476
TOP.3

One Drop Only 口洁康 Germany

Founded in 1927, Koujiekang is a registered trademark of a professional oral care brand originating from Germany, providing a full range of oral care products, including toothbrushes, tongue scrapers, concentrated toothpaste, etc. The products are jointly developed with well-known scientific research institutes, and the concentrated mouthwash has been highly praised by the German consumer magazines kotest and Stiftung Warentest. Concentrated mouthwash is a classic and best-selling mouthwash, with an excellent reputation. Like Listerine, Koujiekang Concentrated Mouthwash is also an alcohol-based formula, with a variety of plant essential oils as effective antibacterial ingredients, which can effectively reduce the production of plaque, plant fragrance can remove oral odor, make breath fresher, and the xylitol content can also strengthen teeth and reduce the incidence of tooth decay. Although the product contains alcohol, it does not have the expected irritation, the taste is cooler, the formula does not contain preservatives and colorings, it is safer, and it is also suitable for pregnant women, and it is better than Listerine in terms of taste and safety. The product is a concentrated formula that needs to be diluted when used, and only one drop needs to be added to 15mL of water at a time...

3

Score

82

popularity

12384
TOP.4

Dentyl Active United Kingdom

Dunt Ich is a British professional oral care brand, founded has a history of more than 60 years, mouthwash is its star product, has long been in the top three sales of mouthwash in the UK, by the British professional dentist and bad breath expert Mel Rosenberg jointly developed. Dunteike Mouthwash is a mouthwash with both beauty and efficacy, a unique double-layer composite liquid structure, after shaking, it has a magical effect like a starry sky, like a specially concocted cocktail. Traditionally, mouthwashes rely on alcohol and antimicrobial ingredients to kill bacteria in the mouth, and Dunteek mouthwash contains isopropyl myristate in addition to cetylpyridine chloride, which are located in the lower water-based and upper oil-based solutions. Isopropyl myristate has a strong ability to adhere to bacteria, and decomposes the mucous membrane, a hotbed protein for bacteria in food residues in saliva, which effectively prolongs the antibacterial time and freshens the breath for a longer time. In addition to its excellent cleansing power, the alcohol-free formula gives the Dunt Ich mouthwash a milder taste and comes in a variety of flavors, including cherry and dice...

4

Score

80

popularity

14740
TOP.5

LION The Lion King Japan

Lion King is one of Japan's largest consumer goods companies, with annual sales of about 340 billion yen. In Japan, Lion King occupies the largest share of the personal oral care market, and its oral care series and household cleaning series products also enjoy a good reputation in the Chinese market. Generally, a toothbrush can only clean about one-fourth of the oral surface area, and there are many food debris and bacteria left in the mouth, which can easily cause oral problems if not cleaned in time. Toothlijia Enzyme Cleansing Protection Mouthwash is a classic model of Lion King, which uses glucanase to efficiently degrade tartar and is highly targeted. Compared with traditional mouthwashes, Lion King products are milder, less likely to disrupt the balance of microflora in the mouth, and can effectively prevent tooth decay and bad breath when used after brushing. And because it is an alcohol-free formula, the entrance is soft, its taste is similar to that of enzyme toothpaste, with a little medicinal taste, but it feels refreshing after gargling, with a faint mint flavor in the mouth, and it is used to remove odor immediately after eating hot pot or smoking, the effect is very good, and the freshness can last for half a day. There are many types of mouthwashes under Lion King, and in order to meet the different taste needs of the public...

5

Score

77

popularity

12784
TOP.6

Garglin Korea

Jiakoulin, which originated from South Korea, is a professional mouthwash brand under Dongya Pharmaceutical Group. In 1982, Gakourim Mouthwash was launched as the first mouthwash product launched in Korea, and it has a high reputation. At present, Jiakoulin mouthwash in the domestic market is mainly imported by Suzhou Dongya Beverage Co., Ltd., which is a subsidiary of Dongya Pharmaceutical, a South Korean pharmaceutical company in China. Jiakoulin mouthwash has a number of product series, among which the DENTAL CARE series is the most representative, the product adopts a weakly acidic formula, does not contain allergenic ingredients such as pigments, and the active ingredients are CPC and sodium monofluorophosphate, for pregnant women who are prone to tooth decay, the product can be used appropriately, and compared with sodium fluoride mouthwash, Jiakoulin mouthwash is safer. Sodium fluoride and sodium monofluorophosphate are the two most commonly used fluorides in toothpaste and mouthwash, current studies have shown that the right amount of fluoride is beneficial to prevent dental caries, sodium fluoride and sodium monofluorophosphate have the same effect, but sodium monofluorophosphate is less toxic, and is currently an ideal anti-caries agent. The three products in the series are all mint flavors, but the texture is different, and it can be...

6

Score

76

popularity

8239
TOP.7

GUM 全仕康 Japan

SUNSTAR is a publicly traded group with annual sales of US$1 billion, and the company covers four major areas, with oral care being its core area and ranking second in the Japanese market. Quanshikang is one of its most prestigious oral care brands, positioned for the prevention and treatment of periodontal disease, and has a good reputation in the Japanese mouthwash market, ranking first in oral care brand sales. There are not many varieties of Quanshikang mouthwash, but the product segmentation is clear, including daily and night periodontal care mouthwash for adults, professional mouthwash for children, and periodontal vitality mouthwash for gum restoration. All Shikang mouthwashes are alcohol-free formulas, except for children's mouthwashes, other products are the usual mint flavor, which is cool but not spicy in the mouth, and feels fresh for a long time after rinsing. It is worth mentioning that it is not recommended to rinse the mouth with water after gargling to avoid reducing the effect of use. Quanshikang Periodontal Care Mouthwash is a daily preventive type, containing a variety of active ingredients such as CPC, benzalchloramine and dipotassium glycyrrhizate, which have antibacterial and anti-inflammatory effects, and the active ingredients remain in the oral cavity and can continue to care for the oral cavity. ...

7

Score

75

popularity

5255
TOP.8

Ora2 Haole Teeth Japan

Like GSCOM, Haole Tooth also belongs to the dental brand of SUNSTAR Group, which is different from the professional line of GSK, Haole Tooth belongs to the open frame line, the brand is positioned as a fashionable oral cavity, and the products focus on whitening and cleaning teeth. Since the launch of the first toothpaste in 1998, Haole Tooth has now had nearly 30 single products in three categories, including bright white and clean color series, clear breath series and oral care series, and its whitening toothpaste has been the sales champion in the Japanese market for eight consecutive years, and has been supplied to star airlines and hotels for a long time. Haole Tooth Mouthwash is mainly aimed at young Asian women, and the product style is more diversified, especially in the choice of flavors, which can meet the different needs of different occasions. The product is an alcohol-free formula, even the mint flavor does not have any irritation, and the fruity and floral aroma is more sweet and pleasant, which is popular with domestic consumers. There are three series of clear scent, luxury fragrance and bright white color, which focus on bad breath, moisturizing fragrance and whitening. The active ingredient of the clear breath series is alkanadedextrin, which has a good ability to remove bad breath immediately, but its shortcomings are obvious, the taste dissipates quickly, and the ability to last...

8

Score

73

popularity

18667
TOP.9

Colgate United States

Colgate, whose core business is oral care, entered the Chinese market in 1992 and established its product positioning with the popular slogan that our goal is no tooth decay. Today, the domestic toothpaste market is basically P&G, Unilever and Colgate, and Colgate's mouthwash sales in China are second only to Listerine, and the products launched in China are all alcohol-free formulas. Shell tooth series mouthwash is Colgate's main product in China, and there are two kinds of domestic and original imports. In view of Colgate's anti-moth positioning in China, the series are fluoride-containing formulas, with a sodium fluoride content of 0.02%, which is mainly used to prevent tooth decay, the effect of tartar removal is average, the breath freshness time is short, and the overall performance is decent. Compared with the domestic Shellfish series, the imported Shellfish series focuses on fresh breath, with 3 different mint flavors of forest, ocean and clear spring,...

9

Score

71

popularity

17034
TOP.10

Crest United States

Crest was born in the United States in 1955, under the umbrella of Procter & Gamble, in 1996 Crest entered China with the famous name of the first brand of toothpaste in the United States, and the brand positioning is the same as Colgate, all to prevent moths. In the United States, Crest and Colgate are undoubtedly the two most competitive brands in the toothpaste industry, but in China, Crest's market share has always been weaker than Colgate. Compared with the general gum care mouthwash, Crest's gum protection effect is slightly thin, with only CPC antibacterial ingredients, no anti-inflammatory and repair ingredients. From the perspective of formula ingredients, the product positioning is the same as Colgate's domestic shell tooth series, moth-proof is its core function, fluoride content is the same as Colgate, if used for moth-proofing, its cost performance is not much different from Colgate, 500mL is sold at about 32 yuan. Strong ability to instantly remove bad breath is also the advantage of anti-gum redness and bleeding mouthwash, and the refreshing mint flavor can effectively mask the bad smell of the mouth, and under the action of antibacterial ingredients, it can make the mouth fresh for a long time. The product is alcohol-free...

10

Score

70

popularity

17125
TOP.11

Propolinse 比那氏 Japan

Binas is a subsidiary of Pieras Co., Ltd., which was founded in 1980 and focuses on cosmetics and takes the route of high quality and low price. Bina's mouthwash became famous in China because it appeared on Faye Wong's washstand, and was sought after by many consumers because it could gargle out the dirty things that could be seen. Different from the antibacterial principle of traditional mouthwash, Bina's mouthwash uses malic acid and citric acid to remove a layer of obsoletic film and its attachments attached to the tooth surface, directly cutting off the hotbed of bacterial breeding and achieving the effect of antibacterial. In addition, the high acidity is the characteristic of Bina mouthwash, which denatures and solidifies the proteins in the mouth, and the flocculent material can be seen when rinsing out, giving a feeling of a clean mouth on the surface, but the actual effect is not as immediate as advertised. Propolis Compound Mouthwash is one of Bina's most classic products, and has been on the list of Japan COSME Awards. Compared with general antibacterial mouthwashes, propolis compound mouthwashes are not excellent in antibacterial and oral odor removal, but they are not bad for oral cleaning. The product is an alcoholic formula with a refreshing taste,...

11

Score

67

popularity

10780
TOP.12

Good easy to come Guangdong

Among the many oral care brands, Haoyikang is really young, the brand has been established for only 10 years, and it belongs to Guangzhou Kangtianpu Biotechnology Co., Ltd. Toothpaste is the main product of Haoyikang, and it is also the first bio-based toothpaste with patented technology certification in China, its core ingredient is biolysozyme, which provides grade 0-9 and children's bio-based toothpaste for different oral care needs. Mouthwash is not the focus of Haoyikang, there is only one biolysozyme mouthwash, compared with the drug antibacterial mouthwash, Haoyikang mouthwash is safer. The active ingredient of this product is biolysozyme, an active protein similar to oral salivary enzyme, which inhibits oral pathogens by dissolving bacterial cell walls. This mouthwash is an alcohol-free formula with a minty flavor and a mild and cool mouthfeel, making it suitable for daily oral care to prevent plaque formation and help improve oral problems. Dental caries, commonly known as tooth decay, is the third most common disease to be prevented and treated by the World Health Organization after cardiovascular disease and cancer. Fluoride, as an effective ingredient for preventing dental caries, is the most widely used in toothpaste...

12

Score

65

popularity

18810
TOP.13

Three golds Guangxi

Guilin Sanjin Pharmaceutical Co., Ltd. is the core enterprise of Sanjin Group and one of the earliest manufacturers of modern Chinese medicine preparations in China. Today, Sanjin Group has formed a strong professional and market advantage in throat, oral medicine and urinary system medicine, and its representative products, Sanjin Watermelon Cream Series and Sanjin Tablets, have been in the forefront of similar Chinese patent medicines in China for many years. At present, 90% of the domestic mouthwash market is occupied by foreign brands, Sanjin watermelon cream series products have become the dark horse of the domestic mouthwash market in recent years, with good sales. The formula contains watermelon cream, menthol and other ingredients to help freshen breath. In addition to the mint flavor, the Sanjin Watermelon Cream series mouthwash also has three fruit flavors: apple, watermelon and lemon. Sanjin Watermelon Cream Mouthwash is an alcohol-containing formula, and when you use it for the first time, you will feel spicy and irritating, especially when you use it in mouth sores, and the taste is more irritating, and you will gradually get used to it after a few days of use. If there is a higher demand for oral care, this product is not preferred. In terms of price, Sanjin products have obvious advantages, 500mL is only 25.9 yuan, buy...

13

Score

64

popularity

7947
TOP.14

Saky Shuke Guangdong

Shuke is a brand of Guangzhou Wei Meizi Company, which mainly focuses on oral care for adults. Founded in 2006, Shuke has now become the second largest brand in the field of toothbrushes in China and is a new local brand. Shuke mainly targets young consumer groups and invites Wu Yifan as a spokesperson, which has a high reputation in the domestic market. Shuke has two series, refreshing and fruity, the active ingredient of mouthwash is menthol, which is mainly to freshen the breath, not antibacterial, can only cover up the odor in the mouth, and the deodorization ability is not good. The product is an alcohol-containing formula, slightly spicy, and has a variety of flavors such as mint and orange. Its packaging style is interesting and diverse, whether it is portable or family pack, the price is very friendly, usually the portable pack is 4*100mL combined pack, the price is about 25 yuan, and the family pack 500mL price is about 30 yuan. ...

14

Score

63

popularity

13100

Brand Included Brand Claim

List of related product brands

Top mouthwash brands

1 18810
Good easy to come

Among the many oral care brands, Haoyikang is really young, the brand has been established for only 10 years, and it belongs to Guangzhou Kangtianpu Biotechnology Co., Ltd. Toothpaste is the main product of Haoyikang, and it is also the first bio-based toothpaste with patented technology certification in China
2 18667
Ora2 Haole Teeth

Like GSCOM, Haole Tooth also belongs to the dental brand of SUNSTAR Group, which is different from the professional line of GSK, Haole Tooth belongs to the open frame line, the brand is positioned as a fashionable oral cavity, and the products focus on whitening and cleaning teeth. The first toothpaste has been launched since 1998
3 17775
TheraBreath Dr. Case

Dr. Case is one of the top professional oral care brands in the United States, focusing on bad breath for more than 20 years, and its founder is a recognized expert in the treatment of bad breath, tonsil stones, and dry mouth, and has a reputation as a bad breath buster. The sales of its mouthwash products are good
4 17125
Crest

Crest was born in the United States in 1955, under the umbrella of Procter & Gamble, in 1996 Crest entered China with the famous name of the first brand of toothpaste in the United States, and the brand positioning is the same as Colgate, all to prevent moths. In the United States, Crest and Colgate are undoubtedly in the toothpaste industry
5 17034
Colgate

Colgate, whose core business is oral care, entered the Chinese market in 1992 and established its product positioning with the popular slogan that our goal is no tooth decay. Today, the domestic toothpaste market is basically P&G, Unilever and Colgate
6 14740
Dentyl Active

Dunt Ich is a British professional oral care brand, founded has a history of more than 60 years, mouthwash is its star product, has long been in the top three sales of mouthwash in the UK, by the British professional dentist and bad breath expert Mel Rosenberg jointly developed. Dunte Ike
7 13100
Saky Shuke

Shuke is a brand of Guangzhou Wei Meizi Company, which mainly focuses on oral care for adults. Founded in 2006, Shuke has now become the second largest brand in the field of toothbrushes in China and is a new local brand. Shuke is mainly aimed at young consumer groups and invites
8 12784
LION The Lion King

Lion King is one of Japan's largest consumer goods companies, with annual sales of about 340 billion yen. In Japan, Lion King occupies the largest share of the personal oral care market, and its oral care series and household cleaning series products also enjoy a good taste in the Chinese market
9 12384
One Drop Only 口洁康

Founded in 1927, Koujiekang is a registered trademark of a professional oral care brand originating from Germany, providing a full range of oral care products, including toothbrushes, tongue scrapers, concentrated toothpaste, etc. Koujiekang products are jointly developed with well-known scientific research units
10 10780
Propolinse 比那氏

Binas is a subsidiary of Pieras Co., Ltd., which was founded in 1980 and focuses on cosmetics and takes the route of high quality and low price. Bina's mouthwash became famous in China for appearing on Faye Wong's washstand, and it can gargle visible dirt
11 10476
LISTERINE 李施德林

It is named after Joseph Lister, the father of American disinfection, which was founded in 1879 and was originally a brand of Pfizer in the United States, and was later acquired by Johnson & Johnson. Listerine was the first over-the-counter to be recognized by the American Academy of Dentists
12 8239
Garglin

Jiakoulin, which originated from South Korea, is a professional mouthwash brand under Dongya Pharmaceutical Group. In 1982, Gakourim Mouthwash was launched as the first mouthwash product launched in Korea, and it has a high reputation. At present, Jiakoulin mouthwash in the domestic market is mainly
13 7947
Three golds

Guilin Sanjin Pharmaceutical Co., Ltd. is the core enterprise of Sanjin Group and one of the earliest manufacturers of modern Chinese medicine preparations in China. Today, Sanjin Group has formed a strong professional and market advantage in throat, oral medicine and urinary system medicine
14 5255
GUM 全仕康

SUNSTAR is a publicly traded group with annual sales of US$1 billion, and the company covers four major areas, with oral care being its core area and ranking second in the Japanese market. Quanshikang is one of its most prestigious oral care brands, positioned for the prevention and treatment of periodontal disease, gargling in Japan

2025 Mouthwash Brand Rankings

TheraBreath Dr. Case United States

LISTERINE 李施德林 United States

One Drop Only 口洁康 Germany

Dentyl Active United Kingdom

LION The Lion King Japan

Garglin Korea

GUM 全仕康 Japan

Ora2 Haole Teeth Japan

Colgate United States

Crest United States

Propolinse 比那氏 Japan

Good easy to come Guangdong

Three golds Guangxi

Saky Shuke Guangdong

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