Casio Japan
Casio rose strongly in the era of quartz electronic watches in the sixties and seventies of the last century, starting a journey in the watch industry, and is now known as the three major watch brands in Japan along with Citizen and Seiko, firmly occupying the high ground of electronic watches, even if it is unrivaled in the four seas. Casio's biggest feature is that it is cheap and durable, and it is known as cheap Casio in the world, and its electronic watches of about $20 have been bestsellers for a long time, accounting for more than 10% of Casio's annual output of 44 million pieces. Cheap does not mean low quality, just the opposite, Casio with its excellent design and reliable quality, have won a more positive evaluation in the world, the representative G-Shock series is known as a watch that will never break, the first movement suspension structure, and the addition of cushioning materials, to achieve shockproof centrifugal force resistance Vibration-resistant 3G protection, strong durability to adapt to sports, outdoor adventures and even military occasions, by 2017, the global shipment of G-Shock series has accumulated more than 100 million pieces, In today's popularity of smart watches, it is difficult to find any other model that can sell to this extent. Casio's Thoughts on Functional Design...