Timex is the best-selling athleisure watch brand in the United States, manufacturing high-quality and inexpensive watches, which have been worn by successive US presidents such as Obama, George Bush and Clinton, and people have therefore called Timex "the TIMEX that is always chosen by the president", and American astronauts have also worn Timex watches to travel through space for 152 weeks, which shows the love of Americans for it.
Timex mainly produces quartz electronic watches, and most of the movements are produced in Timex's own factories in the United States, while the movements of mechanical watches are purchased from Japan, and other accessories and assembly lines are distributed in Southeast Asian countries such as the Philippines. In order to maintain Timex's people-friendly positioning, its factories maximize the use of machinery and reduce labor, and the price of watches is basically between 50 and 100 US dollars.
In terms of styling, Timex's electronic watch display screen is very large, the time number is more prominent, and the colors are mostly black, green or camouflage, with a strong American soldier style. However, for high-end players, Timex's digital electronic watch does lack functionality in terms of functionality, after all, it is mainly based on affordable prices, so it is more suitable for ordinary daily use, and can be purchased through overseas shopping in China.
The IRONMAN series concentrates most of Timex's digital display watches, and a small number of them are under the Command Shock and BST.47 series. The IRONMAN series has been the national sales champion and the world's best-selling sports watch, among which the Sleek 50 is the most famous, it is a common model used by triathletes, with 100 laps memory recall, 100-hour chronograph stopwatch, 99 lap counter, Syncro timer can retain the total activity time and total running time, which is a good training recorder.
The Command Shock launched by Timex aims to compete with Casio G-Shock in terms of the durability of the watch, and also uses resin packaging materials with large contours, and the corners are also extended and wrapped, but Command Shock seems to only rely on the rough shell to achieve hard-core protection, and the internal structure is far from being able to compete with G-Shock.