Casio rose strongly in the era of quartz electronic watches in the sixties and seventies of the last century, starting a journey in the watch industry, and is now known as the three major watch brands in Japan along with Citizen and Seiko, firmly occupying the high ground of electronic watches, even if it is unrivaled in the four seas.
 
Casio's biggest feature is "cheap and durable", known as "cheap Casio" in the world, and its electronic watches of about $20 have been bestsellers for a long time, accounting for more than 10% of Casio's annual output of 44 million.
 
Cheap does not mean low quality, just the opposite, Casio with its excellent design and reliable quality, have received a relatively positive evaluation in the world, the representative G-Shock series is known as "a watch that will never break", the first movement suspension structure, and the addition of cushioning materials, to achieve shockproof centrifugal force resistance vibration-resistant 3G protection, strong durability to adapt to sports, outdoor adventures and even military occasions, by 2017 the global shipment of G-Shock series has accumulated more than 100 million pieces, In today's popularity of smart watches, it is difficult to find any other model that can sell to this extent.
 
Casio watches can receive GPS radio waves, standard radio waves, GLONASS signals with the help of the "patch antenna" integrated inside the case, obtain positioning, time information and calibration, with the corresponding sensors, it can also obtain altitude (altitude), air pressure, azimuth and other information, and some models also have guides, tide graphs and other functions.
 
Casio's main production plants are located in Yamagata Prefecture in Japan, Thailand and China, and these origins can be determined by the engraving on the outer ring of the back of the watch, such as "JAPAN MOV'T Y CASED IN THAILAND", which indicates that the watch movement is made in Japan and assembled in Thailand. However, due to the increase in labor costs in China and Thailand in the past two years, Casio is also preparing to relocate part of its overseas production back to Japan, and use production automation to maintain existing costs while maintaining quality.
 
As one of the world's top watch manufacturers, Casio's product line is extremely complete, the main digital display electronic watches are basically concentrated in the G-Shock series, and the series is divided into Baby-G series suitable for women to wear, classic DW5600 series, DW-6900 series, popular GA-110GB, and high-end MUDMAN, FROGMAN, which can meet all kinds of needs, Casio can even do new products launched every month, and a style will frequently update the color, A variety of collaboration-limited editions and commemorative editions are also very attractive.
 
The HUMUDMAN and FROGMAN series combine Casio's specialized research and development, and G watch gamers often refer to these two models as "Mud King" and "Frogman". Mud King brings the super resistance of G-Shock to the top, with a double mud-resistant structure and a vibration-resistant structure. Casio's powerful radio wave reception function is also carried in the mud king, in the famous Dakar Rally, every year Toyota Land Cruiser factory team riders will wear a piece of mud king to the Dakar Rally, in the fierce environment can also be used normally, fully verified the reliability of the mud king series, the current commercially available mud king GWG-1000 price is about 4500 yuan.
 
As Casio's leader in the diving field, the frogman's high-airtightness screw-in structure has 200m water resistance, and the classic asymmetrical design is also very recognizable. The latest sixth-generation frogman GWF-D1000 has returned to the market after many years, and is back on the market in anticipation, equipped with pressure, orientation, and temperature triple induction, and the price is around 6500 yuan, but it is hard to find.
 
And Casio's most classic DW5600, Baby-G series, DW-6900 series, GA-110GB and other entry-level models are basically priced between 500-800 yuan, DW5600 is a calm style, using a rectangular LCD dial, the time and date are neatly arranged in the screen, Baby-G series, DW-6900 series, GA-110GB The design is more fashionable, and it is also a very eye-catching existence in wearing.