Just like Songtuo started by making a compass, Garmin didn't make watches at the beginning. As the first company to produce civilian GPS products, it has been a pioneer in new navigation and wireless devices and applications for decades, and has gradually radiated to marine, automotive and other products. After Garmin devoted itself to the field of watches, it also maximized the advantages of GPS and grew rapidly, and was known as the three major brands of outdoor sports watches together with Casio and Songtuo. In the smart watch market, Garmin also followed Apple, Samsung and Fitbit, ranking fourth, with a total share of 79% of the global market.
However, strictly speaking, Garmin and Songtuo's watches are more like products between Casio and smart watches, compared with Casio watches, Garmin and Songtuo have reduced the pursuit of protection performance and standby time, and increased the support for GPS and the expansion of functions in sports scenes, such as positioning and navigation, heart rate monitoring, etc., but compared with smart watches, the software is more limited, and there is no high-quality system ecology, so it occupies the gap between Casio and smart watches.
Different from the expansion of sports modes in Songtuo, Garmin's watches focus on navigation and positioning, and currently have three major models: Forerunner, instinct and Fenix, which support 2 to 4 of the four major satellite positioning systems of GPS, GLONASS, GALILEO and Beidou. Forerunner and instinct are mid-range models, which can rely on satellites for radio wave timing, and the price is between 1700-2500 yuan. Fenix is the strongest contribution to Garmin wearable devices, accounting for one-third of total revenue, in addition to the basic ABC function, greatly improve the GPS function, you can navigate directly on the watch, the latest 5 series Fenix5X is even equipped with a complete map of China, due to the large difference in configuration and material between different models, so the price range is also relatively large, ranging from 3000 yuan to 8000 yuan.
It is worth mentioning that heart rate monitoring is an important function of sports watches, Garmin uses its own Elevate photoelectric heart rate technology in the popular Forerunner 235 and Fenix5X, which can monitor heart rate around the clock, and at the same time avoid the trouble of using a heart rate strap for the old model. ™ Although both heart rate measurement technologies can be used well, heart rate readings are also affected by physical fitness, equipment use and exercise, so they have their limitations, and the resulting heart rate data is only suitable for sports status recording, and is not recommended for medical use to diagnose, treat, treat or prevent any disease.