Dongpeng Special Drink also started from imitating Red Bull at the beginning, and set its sights on the low-end market. Red Bull is 6 yuan a can, while Lehu and Qili are only 1 yuan cheaper than Red Bull, Dongpeng Special Drink is directly cut in half, playing the banner of "the same quality, the retail price is only half of others", and stubbornly survived in the market. Taking the "low-end Red Bull" route of the front-line worker group, Dongpeng Special Drink, which is 3.5 yuan/can, has harvested a group of grassroots supporters and firmly occupied the second position in China's energy market.
 
In the formula of Dongpeng Special Drink, the taurine, inositol, and vitamin B groups that consumers love to see are all listed, and the caffeine content of each bottle is 50mg, which is almost twice that of Lehu, and the refreshing efficiency is remarkable. In terms of taste, it avoids the shortcomings of Red Bull's overly sweet and medicinal taste, and tastes like liquefied fruit gummies, with excellent palatability. At present, there is only one flavor of Dongpeng Special Drink, which is divided into cans, bottles and cartons, all of which are 3.5 yuan/250ml, and the bottle cap of the bottle packaging is attached to a small measuring cup, which can be used to hold drinks, which is very intimate. Dongpeng special drink is distributed in major supermarkets, and it is very convenient to buy.