With a history of nearly 200 years, Chechi Dewey is one of the major consumer goods companies in the United States and the largest producer of baking soda (sodium bicarbonate) in the United States. The baking soda produced by its personal care brand, Agamine, was also used to clean the copper walls inside the Statue of Liberty to remove the tar that had accumulated for 99 years, and in the same year, Agamine baking soda toothpaste was born. In the United States, more than 60 million households use Axmy products, and the public awareness is on a par with Coca-Cola. In China, Aihemei is also one of the most well-known baking soda toothpaste brands in the hearts of domestic consumers.
 
Due to the low degree of attention paid by Chechi Dewey to the Chinese market, the current domestic Aihemei baking soda toothpaste is imported by Chinese agents. Therefore, even with the endorsement of many authoritative certifications such as the American Dental Association (ADA), without the strong support of the directly affiliated group, the market share of Aihemei toothpaste in the Chinese market is still not high, far inferior to Colgate, Crest and other large-scale and powerful foreign brands.
 
In Axami toothpaste, baking soda, which contains up to 65%, plays an indispensable role in the toothpaste system. No foaming agent is added, and the surface tension of the liquid is directly increased by baking soda itself, although there is almost no foam when used, it can still achieve the effect of uniform diffusion of paste in the oral cavity; Baking soda granules have lower wear values than conventional calcium carbonate-based friction agents and have excellent and gentle cleaning power. Because baking soda can continuously produce alkaline hydroxide ions, it can maintain an alkaline environment in the mouth for a long time, and has a better antibacterial effect than most toothpastes on the market that directly use alkaline ingredients such as sodium hydroxide.
 
Baking soda dissolves in water, and with the added surfactant, it can penetrate deep between the teeth and gum line to deeply clean, and you can experience a noticeable smoothness when brushing your teeth. In terms of subdivided products, Aihemei baking soda toothpaste spans a variety of products such as professional care, brightening and cleaning, brightening and anti-allergic, and fresh breath. The whitening model adopts the bleaching principle of peroxide, and the anti-allergy model uses potassium nitrate desensitizing ingredients, and the precise fluoride content of 0.11% of the whole line of products is added with effective functional ingredients.
 
In terms of other ingredients, Aihemei baking soda toothpaste also adheres to the characteristics of rigor and steadfastness, and rarely adds complicated dyes, spices and other ingredients. The paste is slightly milky white, with a light salty taste in the mouth, and each one has a slight cooling feeling, and the taste and smell experience is better. Although it is a low-foaming toothpaste, it has a delicate and abrasive feeling when you actually brush your teeth, so it doesn't feel like it's unclean. At present, the price of a single 178g Aihemei baking soda toothpaste is 30 yuan, which is relatively cost-effective among foreign brands.