Recommended model: Airwrap Hair Styler
As the "Apple" of the home appliance industry, Dyson's product design and technology have become a kind of icon. Based on home appliances such as vacuum cleaners, Dyson began to focus on the hairdressing product market, and its Supersonic hair dryer was launched in Japan a year later, with a price twice as high as high-end products, seizing nearly 10% of the market share, and the momentum is quite fierce; As soon as the news of the Airwrap straight roll styler came out, it immediately sparked a phenomenal discussion.
The Airwrap styler has a total of 6 accessories, the overall feel is slightly heavier than that of a hair dryer, and the whole process from blowing to styling can be completed with a single machine, and the styling temperature is controlled below 150°C, even if you accidentally touch it during the styling process, it is not easy to burn your hands, but due to the low temperature, the duration of the styling is limited.
Dyson launched two sets for China, smooth and volumizing, both priced at 3690 yuan, the difference is mainly in the accessories - in addition to the common hair nozzle and 30mm reel, the smooth set is equipped with a hard tooth comb and a 40mm reel, and the volumizing set is a soft tooth comb and a cylinder comb. Stiff and soft combs are mainly used for straightening and smoothing frizz, while cylindrical combs can be used to treat ends and bangs, just like other hair brushes. In addition to the hair type, consumers should also choose a set according to their own needs.
In addition to the two sets sold in China, Dyson has launched a full accessory set in foreign markets, which sells for nearly $550, which is $50 more than the smooth, volumizing package.
Dyson's reel is a big selling point for users who don't know how to use a manual curling iron, but it has limited adsorption capacity and can only operate a small amount of hair at a time, which can be time-consuming for users with longer hair and more hair. The curl direction of the roll is fixed, and the 30mm and 40mm diameter rolls are equipped with two curl rods in the direction of the roll and counterclockwise, and the direction of the curl can be replaced by replacing the accessories, which is cumbersome to operate, and is not as flexible as manual operation.
Although it can be styled straight with different accessories, Airwrap's styling effect and duration are not as good as those of other brands, and the price is extremely high, making it suitable for consumers with a budget and a weak manual curl technique.