Since its establishment in 1997, Chao Hongji has been the trendsetter of China's fashion color gold jewelry, and has been selected as "China's 500 Most Valuable Brands" for 12 consecutive years, ranking 174th with a brand value of 20.215 billion yuan in 2016.
 
Design is the soul of Chao Hongji, and it has design studios in Beijing, Hong Kong and France, creating jewellery pieces that are both brilliant and substantial. "Chaohongji Tsinghua University Jewelry Laboratory" is the first school-enterprise cooperation jewelry laboratory in China. At the Baissel Watch and Jewelry Exhibition in Switzerland, it amazed four people with a "Purple Air from the East" jewelry show.
 
There is no doubt about the quality of Chao Hongji, DTC International Diamond Promotion Agency, PGI International Platinum Association, WGC World Gold Council three major industry organizations, as well as Belgium Pluczenik Group, Belgium AMC Company and other international first-class diamond dealers, have established cooperative relations with Chao Hongji. In 2017, the International Diamond Grading and Research Institute (IIDGR), a subsidiary of De Beers Group, awarded Chao Hongji the title of The Most reliable national strategic partner in Mainland China. Chao Hongji also joined forces with De Beers to launch the high-end wedding diamond brand "Cupid". The Cupid diamond is cut from the world's top eight hearts and arrows, and can be seen from any angle, and has been awarded the most stringent diamond grading certificate by the IIDGR.
 
Those who pay attention to Chao Hongji will find that Chao Hongji has always added modern aesthetic elements on the basis of traditional skills. Filigree inlay has been listed as a national intangible cultural heritage. Chao Hongji also has a collection of filigree masterpieces, and the French Artists Association has received the "Filigree Gem Ruyi" from Chao Hongji Filigree Inlay Studio. In 2017, the new color gold trend "Mo Lan Series" was inspired by the famous work "Mo Lan Tu" by the painter of the early Yuan Dynasty 700 years ago.
 
Chao Hongji jewelry is mainly inlaid diamond jewelry, extending to K gold, gemstones, pearls, jadeite and other series, attaching importance to innovation, but not blindly creating an anachronistic and weird style, but a little subtle fashion, so it is also very suitable for daily wear, but in terms of pricing, Chao Hongji's gold jewelry will also be higher than the general jewelry brand.