In 2000, VV Group became one of the few listed companies in China's food and beverage industry at that time, and then invested a large amount of assets in liquor, coal mining, real estate and other industries, and by 2016, the market share of soybean milk powder had fallen from 80% in its glory days to less than 10%.

Relying on soybean milk to start, VV has not yet dominated the soybean milk industry, and there is still no big innovation in products, compared with more than ten years ago, there is not much difference, and the outer packaging also maintains the most original style, although the management is not good, but it is still a familiar taste, and the cost performance is good.

VV soybean milk powder product line is clear, vita-type and non-added sucrose soybean milk powder are additionally added vitamins, the difference is whether sucrose is added, it should be noted that maltose syrup is added to the additive-free sucrose soybean milk powder, and people who avoid sugar need to be cautious. The blue packaging is calcium-added soybean milk powder, the green packaging of high-calcium multi-vitamin soybean milk powder and the pink packaging of women's soybean milk powder, vitamins and calcium are very nutritious, the calorie and fat content of women's soybean milk powder is relatively lower, and the middle-aged and elderly soybean milk powder has less vitamins B1 and B2 than women's soybean milk powder.

In order to enrich the products, VV launched ready-to-drink soybean milk and a soybean milk powder, which has three options: classic, classic original flavor (without added sucrose) and jujube flavor, and the price of 1200g soybean milk powder is only 39.9 yuan, which is not outstanding in nutrition, and the taste is similar to that of ordinary soybean milk powder, focusing on cost performance.

VV soybean milk powder is individually packaged inside, and it is still recommended to consume it within one month after opening, otherwise it will easily deteriorate.