In 2018, the China Stationery Industry Conference was held, and it was necessary to discuss the standards of "Color Clay" and "Student Compass". Dr. Ai specializes in the production of colored clay and ultra-light clay, and has a deep reputation in the industry, not only obtaining appearance patents, but also patents for lightweight luminous colored clay, edible plasticine and other products.

The company has brands such as Dr. Love and Rainforest Elf, more than 200 products such as colored clay and clay, and has also signed a licensing agreement with the large-mouthed monkey to launch the large-mouthed monkey series of clay.

Compared with the same domestic clay Pei Peile, Dr. Ai is slightly weaker in the development of large molds, the product is common multi-colored clay, does not involve luxury suits, not very suitable as a small gift, about 20 yuan of pricing, for personal use is good. Although both are produced in accordance with national standards, Dr. Ai has more than 20 years of experience in clay production, and also produces clay according to the EU EN71 standard, so there is no need to worry about safety.

Chinese clay brands are similar in product layout, almost all of them involve colored clay and ultra-light clay, and Dr. Ai is no exception. The 36-color storage box is luxuriously packed with ultra-light clay, pinching and playing effortlessly, 3-year-old children can use it, boxed for storage, priced at 41.9 yuan. In contrast, the clay packaging is very simple, there is no independent box, only a single plastic packaging, not easy to save twice, the unit price is relatively low, 24 colors are sold for 19.8 yuan.