Founded in 1743, Moët & Chandon Champagne is recognized as a leading champagne brand, and in 1987, together with Hennessy Cognac and Louis Vuitton, LVMH, the world's leading luxury group, was formed. In terms of sales, no Champagne brand can match Moët & Chandon, with an annual sales volume of 30 million bottles, repeatedly setting sales records and occupying nearly 1/4 of the Champagne market. Moët & Chandon has a strong presence outside of France, especially in China, where it is almost the only champagne known to Chinese consumers, even with Mumm and Perrier-Jouët. In order to meet the needs of the Chinese market, Moët Hennessy established Château Xiatong in Ningxia in 2011, specializing in the production of sparkling wines.
 
Château Moët & Chanden is the chief vineyard owner in the Champagne region, with the most extensive vineyards of 1,150 hectares, of which 50% are Grand Cru and 25% are Premier Cru villages. However, Moët & Chandon produces tens of millions of champagnes every year, which requires a large number of grapes, and the grapes grown by its own are only a drop in the bucket, so Moët & Chandon is also the chief grape buyer in the Champagne region, ordering grapes from hundreds of villages in the Champagne region every year.
 
Generally speaking, unvintage wines best reflect the style of the winery, and Moët & Chandon is no exception. IMPERIAL BRUT MOËT CHAMPAGNE IS MADE OF PINOT NOIR, PINOT MEUNIER AND CHARDONNAY, PINOT NOIR AND PINOT MEIGNONG OCCUPY A STRONG POSITION, CHARDONNAY IS ONLY 20-30%, CHAMPAGNE AS A WHOLE HAS A SENSE OF STRUCTURE, MEAT TEXTURE, MODERATE ACIDITY, CAN BE MATCHED WITH A VARIETY OF LIGHT DISHES, IT IS ALSO THE MOST EASILY BOUGHT ENTRY WILD CHAMPAGNE IN CHINA, THE PRICE OF TMALL FLAGSHIP STORE IS ABOUT 500 YUAN/750ML.
 
ROSE IMPERIAL is another unvintage wine from Moët & Chandon, the price is slightly higher than that of Moët & Chandon Champagne, which is also dominated by Pinot Noir and Pinot Meunier and assisted by Chardonnay, the wine presents a romantic pink color, the body is fuller than Moët & Chandon Champagne, the aroma of berries and flowers is striking, the taste is delicious, and it can be paired with a variety of cuisines from white meat, desserts to fruits, especially suitable for celebrations.
 
IF THE WEATHER AND HARVEST ARE UP TO STANDARD, MOËT & DON WILL PRODUCE A MORE PREMIUM CHAMPAGNE, GRAND VINTAGE BRUT. Depending on the harvest each year, Moët & Chandon adjusts the grape mix, but unlike non-vintage champagnes, a higher percentage of Chardonnay will appear in vintage champagnes, offering a fresh, acidic and juicy flavour. In addition, Moët & Chandon Champagne is aged in cellars for 7 years, one year higher than the usual 6-year, and is bottled for nearly half a year before it can be marketed. Among the products of the same level, the price of Moët & Chandon vintage champagne is relatively affordable, and you can buy a bottle for less than 1,000 yuan, which is cost-effective.