Qianxi Trading (Shanghai) Co., Ltd., EVISU, founded in 1991, is a well-known jeans brand, known for its high-quality handmade jeans and humorous and bold design style, using traditional handmade craftsmanship to create a denim brand

Japanese "Tokyo Osaka" brand. A popular street denim brand created by designer Hidehiko Yamane, EVISU, which is currently attracting attention in the fashion industry in Europe, has always been a brand that Taiwanese street tasters are looking forward to introducing, and established Evisu in 91 with the "M" pattern on the back pocket of the pants as a logo, which turned out to be a "M" pattern that was transformed from Levi's's back pocket flowers.

THE BRAND'S FOUNDING COINCIDED WITH THE VINTAGE JEANS CRAZE, AND EVISU BECAME THE EPITOME OF THE "POST-501 ERA", WITH ITS AUTHENTIC CLASSICAL JEANS ELEMENTS AND TRENDY STREET STYLE MAKING IT QUICKLY FAMOUS AND BECOMING ONE OF JAPAN'S TOP JEANS BRANDS. SINCE THEN, THE INTERNATIONAL VERSION HAS ALSO BEEN A HUGE SUCCESS IN EUROPE AND THE UNITED STATES, WITH EYE-CATCHING PHOTOS OF BIG NAMES SUCH AS BECKHAM, CRAIG DAVID, AND ALL SAINTS WEARING EVISU SHIRTS IN THE MEDIA.

In addition to being faithful to the original antique model, YAMANE's designs are full of humor and subversive spirit, and they still insist on a very small production volume and a large amount of handmade work regardless of the sales performance. THIS MAKES COLLECTING EVISU GRADUALLY MEANINGFUL AMONG VINTAGE JEANS FANS.

The Japanese version of Made in Japan's Evisu jeans currently does not have a distributor in China. Evisu's Red Tab clip label cannot be exported due to a trademark dispute with Levis' Red Tab, which is currently only available in Japan.

The Japanese version of the back pocket is sewn with a red cloth label on the side, and the workmanship is also finely managed in a unified manner, so insiders know the meaning of his symbolism.

The Japanese version is handmade jeans, and the man-hours required for each pair are extremely expensive, and his pants are traditional and have not changed much, the main difference is the difference in the tannins. Insisting on handmade EVI.SU, it has always been a favorite brand in the eyes of collectors who pay attention to high-quality jeans in Japan.

The Japanese version uses an antique sewing machine from the 20s, referring to the characteristics of the Levi's 501xx in the 50s, to make a new generation of Japanese jeans, and the details such as the format of the heavy hit nails, the method of making the trouser bones, and the method of denim weaving.

The Japanese version of Evisu's denim goes through a process of "seasoning" before it can be used to make jeans, and like wine, it gets mellower the longer it is left. As for the law, it is best not to modify the hem of the trousers, otherwise the shape of the pants will change, and you must not deliberately wash and rub it, so that it will become a pair of jeans that fit your body shape, and the whole process will take about two years, so to wear a pair of jeans with personality, you must definitely have perseverance.

Many styles of EVI.SU have expressions such as the pattern of the god of good fortune and the smiling face, so this brand is also called the god of good fortune in Japan.