As an extension of the product line, makeup and perfume are not the main business of luxury brands, so most luxury brands use the method of selling agency licenses to outsource the perfume business to professional manufacturers, such as Coty Group controls the perfume manufacturing and distribution of luxury brands such as Burberry, Gucci, Marc Jacobs, miu miu, Balenciaga, etc., and Inter Parfums Group is Jimmy Choo, Lanvin, Brands such as Anna Sui develop and manufacture fragrances, while L'Oréal owns the perfume business of big names such as Giorgio Armani and Valentino.
Like Chanel, Dior is one of the few luxury brands that operates its own perfume business, and they have a perfume factory in France that produces Dior perfumes sold around the world. Since the launch of the brand's first bottle of perfume in 1947, Miss Dior, Dior has produced many excellent perfume creations and is considered a first-class brand in commercial perfumery.
J'adore, the only fragrance comparable to Chanel's N°5, is Dior's most successful attempt in perfumery. In 2013, Realme beat N°5 to become the world's best-selling perfume and won the Hall of Fame at the 2015 Perfume Foundation Awards. J' adore has been released for 20 years, it is extremely popular, popular with many light mature women, its floral and fruity notes can show off femininity well, suitable for private occasions such as dates, parties, etc., and it is not obtrusive to use in the office.
Launched in 2005, Dior Homme is considered a masterpiece of the commercial men's fragrance of the century, with a steady, gentle temperament, compared to the more well-known Sauvage Wilderness, the woody floral notes are more rebellious and universal, while the spicy and intense wilderness is more suitable for men with a masculine appearance and a sensual temperament; In terms of price, the Wilderness Eau de Toilette version is 660 yuan/60mL, and the Rebellious Eau de Toilette version is 660 yuan/50mL.
Maison Chrstian Dior fragrance family perfume series, in the past was called La Collection Privee, this is Dior's high-end salon line, since 2004 to build, now has gathered more than 20 fragrances, there are 40mL, 125mL, 250mL, 450mL four specifications to choose from, the lowest price is 720 yuan / 40mL. In general, Dior's high-end salon line style is exquisite and elegant, and it is strong in wearability, and there is no deliberate pursuit of maverick; In addition, this series of perfumes does not blindly follow the popular "little fresh" trend, and has made achievements in projection power and fragrance retention ability, which is worth buying.
