Bruder is a well-known German toy brand, the company is committed to creating imitation toy car products, almost all of its products are made in Germany. At present, Bruder's products have entered the market in more than 60 countries, and Bruder's toy cars have also been sold in the United States at Amazon.

Bruder is committed to creating real toy cars for children, so the product pays more attention to the restoration of the shape, the positioning is more model-oriented, and all models are reproduced in strict accordance with the 1:16 scale, and the details are not sloppy. However, unlike alloy cars such as Tomei and Hot Wheels, Bruder's toy cars are made of ABS plastic, which is lighter in weight and easy for children to grasp and move.

According to different use scenarios, Bruder's products are divided into six series: Construction, Emergency, Commercial, Leisure time, Agriculture and Forestry, covering hundreds of models.

There are not many simulated construction vehicle toys on the market, and Bruder's construction (Construction) series of construction vehicle models have a high popularity in the European and American toy markets. Amazon's best-selling Cat Excavator is based on a Carter excavator with a metallic paint on the body, and each part can be manually manipulated to simulate the working scene of the excavator. In addition, Bruder's toys are made of fade-resistant plastic, so there is no worry about rust or color loss when playing outdoors.

Bruder models vary in size and structure, and manufacturing costs vary greatly, so the pricing range of Bruder toy cars is very wide, with the basic model being purchased for only about $20 and the more complex models costing hundreds of dollars, but there is nothing special about the product in terms of gameplay, and consumers can choose the car they like according to their budget when buying. In addition, Bruder has not yet entered the Chinese market, and consumers need to purchase it through purchasing agents or purchasing it on their own.