Everearth, which claims to be a German brand, is actually a toy brand created by Taiwanese brand Maxim in 2008, and its products have won awards such as the Best Toy Award for Parents in the United States and the German Brand Award in 2017. The brand has its own toy laboratory, which can independently conduct ASTM, EN-71, GB and other experimental tests, and issue authoritative reports.

Everearth wooden toys include rattles, hand-cranked toys that babies love to use, and will also make beads, tools, or strollers into a set of activity and motor function toys that integrate a variety of plays, meeting the functions of beads, building blocks, arithmetic, etc., which can be played from 18 months to 3 years old, and the price ranges from 399-698 yuan. The set of toys covers stacking music, playing and other toys, among which the roller coaster, which won the Creative Child Magazine Excellence Toy Award in the United States and the best environmentally friendly toy in the UK, is the most recommended, made of imported beech wood, thick and durable, suitable for children over 2 years old, priced at 238 yuan.

At present, Everearth in the Chinese market is sold by Shanghai Yuqiang Brand Planning Co., Ltd. The pricing is not high, the overall price is concentrated at 300 yuan, in addition to wooden toys, there are plush toys and outdoor products can be purchased.