Ordos Group was founded in 1979, formerly known as Yike Zhaomeng Cashmere Sweater Factory, and has ranked first among domestic cashmere brands in terms of cashmere product share over the years, becoming synonymous with domestic quality cashmere. At present, it includes four brands with different positioning: "ERDOS", "ERDOS 1980", "1436" and "BLUE ERDOS", and its products cover cashmere clothing and accessories.
 
Ordos has been on par with international brands in terms of design, and has hired foreign luxury brand designers as creative directors for many years, and since 2009, it has also invited international supermodel Liu Wen to endorse and shoot blockbusters for the brand every season, which has greatly increased its popularity. In 2016, through the layout of four brands, the brand strategy transformation was completed, and it was successfully upgraded from a functional clothing brand to a cashmere fashion brand.
 
Its "1436" is positioned as a boutique cashmere brand, and its products have been selected as state guest gifts, as exclusive accessories for APEC summit leaders, and even appeared at the G20 summit and presented to overseas leaders. In 2014, it became the opening debut brand at the Edinburgh International Fashion Festival, stunning the scene with exquisite cashmere craftsmanship and received significant international media coverage. In 2015, he won the "Best of the Best" award from Robb Report, an American luxury magazine.
 
Ordos scarves are made of cashmere in an elegant style, mostly in solid colors, or with checks, printed elements, and some supplemented by embroidery or jacquard. Among them, 1436's cashmere scarf is the most luxurious, 1436 is made of Albas cashmere in Inner Mongolia, with an average fiber diameter of less than 14.5 microns and a length of more than 36 mm. The resulting cashmere scarf has a soft texture, a plump suede fabric, and a warm and soft luster, which accentuates the texture.
 
Ordos cashmere scarves are based on the different positioning of brands, and the prices range from hundreds to thousands of yuan, but the price of 1436's fine cashmere scarves is more than 1,000 yuan, and the remaining three brands are not as strict as 1436 in terms of fineness, mostly concentrated around 600 yuan.