China FAW Group Corporation, Hongqi, founded in 1958, is a well-known domestic car brand, China's top 500 enterprises, positioned in high-end passenger cars and multi-functional vehicles, mainly including L luxury cars, H high-end cars two platform series products

Hongqi is FAW's own brand, its own trademark, born in 1958, in 2014 the brand value has reached 26.672 billion yuan (world brand laboratory), Hongqi positioning in high-end passenger cars, has CA72, CA770, Hongqi Mingshi, Hongqi Century Star, Hongqi Shengshi and other products, at home and abroad have a high reputation.

In 2012, China FAW released the Hongqi brand strategy, expounding the core connotation of "atmosphere, dignity, classic, and technology", and displayed two series of Hongqi vehicle products of L and H, forming a development foundation that can cover C, D and E class luxury cars, and breaking the monopoly of foreign brands on China's high-end passenger car market.

Existing products: Hongqi L5, launched on April 20, 2014, the first ultra-luxury E-class sedan in China, the courtesy car of the People's Republic of China; Hongqi H7, launched on May 30, 2013, is the first luxury C-class sedan in China, with four major technological charms: intelligent management in all fields, comfortable experience in all fields, all-round safety guarantee, and smooth driving in all road conditions.

In the next few years, China FAW will further improve Hongqi's product research and development capabilities, gradually expand its product line, and constantly improve its product layout, in an effort to build Hongqi brand into a benchmark for China's own brand high-end cars.