
Leonidas, originated in Belgium in 1913, is a representative of classic and romantic European chocolate, whose chocolates are famous for their high freshness and handmade products
Leonidas is one of the three major Belgian chocolate brands, founded in 1913.
At present, Leonidas (Leonidas) chocolate, at present, there are more than 2,000 stores around the world, distributed in Brussels, Paris, London, New York, Washington, Sydney, Tokyo, Singapore major cities, and each store of chocolate is produced in Brussels's large factory, Leonidas (Leonidas) The main feature is its freshness and preservative-free, absolutely 100% handmade. This also makes the shelf life of its products only a short 30-90 days, so all LEONIDAS agents around the world must import fresh chocolate from Brussels every 14 days, with exquisite packaging, absolutely to meet the customer's high-end taste pursuit.
The ingredients are made from the finest and highest quality: pure cocoa, fresh milk and cream, Turkish hazelnuts, Italian almonds, Mario cherries, and up to 80 different flavours, from delicious chestnut chocolate to wonderfully scented maespresso, pistachio pralines, champagne and even low-sugar chocolate, each with its own unique recipe to ensure that everyone will be captivated by its unique and wonderful charm.
The balance between handmade and mass production is something that Leonidas has mastered well. Handmade chocolates such as hazelnut dresses and toffees are always the store's signature products, with a soft, melt-in-your-mouth texture. The delicate chocolates produced by the machine are also very popular: the chocolate is filled with pure wine without sugar syrup; Leonidas' special praline chocolate Praline is the best-selling product of its kind in Belgium and every year introduces new flavours to attract customers.
In addition to the variety and freshness of other famous brand chocolates, Leonidas guarantees that each chocolate uses 100% cocoa butter instead of vegetable oil in general products. Cocoa butter is smoother and softer than ordinary vegetable oils, and its nutritional value is of course not the same.
Leonidas (hereinafter referred to as L) was born as a Belgian brand actually originated from Greece, the founder was a Greek and then immigrated to Belgium, so its brand LOGO still retains Greek characteristics, in recent years, L's successor is gradually changing the brand image in order to make the brand more "Belgian", but the Greek hero portrait on the LOGO has been deeply rooted in the hearts of the people.
In addition to fresh chocolate without preservatives, L's Chocolate also produces packaged chocolates with a long shelf life, and its headquarters also sells very well during the festive season according to Western holiday products such as Valentine's Day Love, Easter Egg and Bunny, Halloween Pumpkin and Ghost Head, Christmas Snowman and Santa.
In recent years, L's headquarters has set off a global craze for "chocolate cafes", combining chocolate shops and coffee shops, where guests can not only enjoy the classic pairing of fresh chocolate and coffee, but also taste L's chocolate drinks and ice cream in the store.
A Leonidas classic
All Leonidas chocolates are made in Brussels with the finest and highest quality ingredients, with 80 different flavours, each with its own unique ingredients: delicious hazelnut chocolate to wonderfully scented Manon coffee, each wrapped with pistachio praline, champagne and ...... and many other variations of chocolate flavors.
Leonidas chocolates are neatly and beautifully displayed in refrigerated cabinets and are sold in grams. Therefore, consumers can choose and match different flavors and quantities of chocolate according to their personal preferences or other tastes, and of course, they also provide a variety of beautiful packaging.
The biggest difference between chocolate and other products is the "freshness" of chocolate, which every Leonidas chain store is required to stock fresh every week. That's why every Leonidas chocolate you see is freshly flown in from Brussels every week. Once you've tasted the fresh chocolate that has just arrived from the factory, you'll know the difference between Leonidas.
Belgian layers of chocolate, fresh butter, fresh cream, hazelnuts from Turkey, cherries from Portugal, almonds from Italy, walnuts from France, and more are just some of the highest quality ingredients that make delicious Leonidas chocolate.
In 2001, Leonidas received the ISO9001 quality certification, which not only proves the high quality of Leonidas itself, but also ensures the excellence of its manufacturing process at every step. According to the new European food standard, LEONIDAS is the only manufacturer to obtain the use of 100% pure cocoa butter for its filling.
Leonidas has always been committed to the principle that product quality is the life of the company and, like all European food companies, has been a member of the HACCP (Food Control System) for many years.