Founded in New York in 1921, the world's most popular ice cream brand is regarded as a symbol of luxury ice cream experience, synonymous with the highest quality and high-quality ingredients
Ice cream lovers around the world regard the Häagen-Dazs logo as a symbol of the luxury experience of ice cream. Häagen-Dazs has always adhered to the belief that quality is paramount, making it synonymous with the highest quality and high-quality raw materials in the world.
Häagen-DazsAfter decades of innovation and research, Ruben Matthes created the world's most delicious ice cream in 1921 and founded the Häagen-Dazs brand in 1961. Since then,Häagen-DazsThe brand concept of "only producing the highest quality ice cream desserts and providing customers with a unique and respectful taste experience" is the eternal brand concept.
Häagen-DazsHäagen-Dazs has become the world's most luxurious ice cream brand by insisting on the highest quality ingredients and combining exquisite craftsmanship.
Häagen-DazsOnly fresh cream is used, the milk flavor is rich, the taste is pure, the air content is much lower than other high-end ice products, and the mellow touch of "melt-in-your-mouth" lingers between the tongue. Since the launch of the brand, "natural and pure" has been the consistent tenet of Häagen-Dazs: only high-quality fresh milk is used as raw materials, and no preservatives are added to ice cream products.
Häagen-Dazs scoured the globe for the finest ingredients: freshly made milk fat, vanilla in Madagascar, pure chocolate in Belgium, sunny macadamia nuts in season......
No matter how far we go, it can't stop us from pursuing the perfect taste and quality. Where there are top and best ingredients, there are our footprints!
We have spared no expense and time to develop the ultimate process that can control the air content in the ice cream to a minimum, so that each scoop of ice cream is smooth and rich, bringing the taste buds a lingering luxury touch, from tasting to aftertaste, every moment is different, presenting a wonderful and extraordinary taste experience.
Each Häagen-Dazs product is a combination of craftsmanship and unique taste creation: the richness of macadamia nuts, the richness of toffee shortbread, and the freshness, sweetness and richness of strawberry cheesecake. We've continued to innovate with our recently cult lava ice cream, inspired by the world's most popular desserts, with a rich, soft sauce that delivers a new and creamy texture.
Häagen-Dazs has a very European name, but it doesn't really come from Europe, it's just a combination of two words, and it doesn't even have any branches in Northern Europe. Its founders were European immigrants from Poland.The Häagen-Dazs brand is now owned by General Mills. In the United States and Canada, the products are branded by Nestlé。 Häagen-Dazs has become a top ice cream brand in China through its unique marketing strategy.Häagen-Dazs has been recognized and welcomed by high-end consumers in the mature ice cream market, and its "luxury" marketing methods have become a classic case in the industry.
