GAC Fiat Chrysler Automobiles Co., Ltd., Chrysler, founded in the United States in 1922, is an iconic brand in the jeep industry, an international automobile enterprise integrating design, manufacturing and sales, focusing on passenger cars, pickup trucks and light commercial vehicles
Chrysler (Hong Kong translation: Christinah) is a famous American automobile company and one of the three major automobile companies in the United States. The company was founded by Walter Chrysler, who was born in 1875 in Iowa to a family of railroad mechanics.
Headquartered in Auburn Hills, Michigan, Chrysler owns the three major automotive brands Chrysler, Jeep® and Dodge, as well as the parts brand Mopar, which includes passenger cars, pickup trucks and light commercial vehicles. Outside North America, Chrysler sold a record 2007 (238,218 vehicles), up 15 percent from 2006. This also set another record for Chrysler: 31 consecutive months of year-on-year sales growth. In all regions outside North America, Chrysler increased sales in 2007: the Middle East/North Africa (21,171 units) saw the highest increase of 64 percent; Latin America sales (45,199 units) increased by 22%; Eastern Europe sales (12,775 units) increased by 30%; Asia-Pacific sales (33,715 units) increased by 22%; Sales in Western and Central Europe (117,675 units) increased by 6 percent. It accounts for about half of Chrysler's international sales.
Chrysler CorporationIt sells and provides services in 125 countries and regions around the world. Currently, Chrysler sells more than 9 percent of its total global sales outside of North America (2000: 6 percent). The model range includes all three Chrysler Corporation's brands, as well as a number of trucks and SUVs (sport utility vehicles). Outside of North America, Chrysler Corporation's business has been growing since 2004, with the highest sales volume recorded in 2007. In 2008, Chrysler will launch three new models (one from each of the three brands) outside of North America and continue its strategic and profitable growth in the global market.
Fiat Group is an international automotive group integrating design, manufacturing and sales, with Fiat, Alfa Romeo, Lancia, Abate, Fiat light commercial vehicle brands, Ferrari, Maserati and other high-performance luxury brands. The Fiat Group's global expansion is expanded through the merger with the Chrysler Group, which includes brands such as Chrysler, Jeep, Dodge, Ram and SRT, as well as Mopar aftermarket services and products. At the same time, the Fiat Group operates its parts business through the Magnieli Marelli and Tekxi brands, and the Comau brand operates its production systems business.
