KROGER Kroger

Overall scoring
80
Popularity index
20048

KROGER brand introduction

KROGER Kroger logo

Founded in the United States in 1883, the Fortune Global 500 company, a well-known retailer in the United States, specializing in food stores and pharmacies, has developed from operating small grocery stores to operating supermarkets

The history of Kroger & Co. can be traced back to 1883, when Bernard Kroger opened one of the nation's oldest chain stores, the Great Western Tea Company.

Through his tireless efforts, Kroger grew his business from running a small grocery store to a supermarket. He has played an important role in the history of American business, and many of the American business regulations have been developed in response to the development of Kroger & Co.

Among the world's top 100 retailers, Kroger Company in the United States is one of the famous stores with a history of 100 years. Although it has a long history, it has not been eliminated by the changing world, on the contrary, it has continuously innovated around the changes in market consumer demand, creating several firsts in the century-old history of world retail. In 2002, it ranked 56th in the Fortune Global 500 with sales of 50.1 billion US dollars, and in 2003, it ranked 51st with sales of 51.8 billion US dollars, becoming the third largest retail group in the United States after Wal-Mart and Home Storage.On June 7, 2017, it ranked 18th in the 2017 Fortune 500 list.

Kroger has been constantly innovating around the changes in consumer demand in the market, creating several firsts in the century-old history of world retail. The company has always been customer-centric, implementing a low-price strategy to ensure food quality, and at the same time setting up customer ballot boxes.


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