Yintai Commercial (Group) Co., Ltd., a well-known brand of shopping malls and supermarkets, a listed company, is a diversified large-scale commercial chain group with department store retail, shopping malls and e-commerce as its main business

Yintai Retail (Group) Co., Ltd. (hereinafter referred to as "Yintai Retail") is a diversified large-scale commercial chain group with department store retail, shopping malls and e-commerce as its main business. Based in China for 15 years, Yintai Retail is accelerating the development of mid-to-high-end urban complexes across the country based on urban characteristics and market segmentation, while continuously upgrading and innovating its business model, from traditional department stores to large shopping malls to online shopping, and constantly leading new fashion lifestyles. In 2007, Intime Department Store was successfully listed on the Hong Kong Stock Exchange (01833.HK). On March 20, 2013, "Intime Department Store (Holdings) Limited" officially changed its name to "Yintai Commercial (Holdings) Limited" in Hong Kong. At present, Yintai has become one of the enterprises that has cooperated with luxury brands the most in China. Over the past 15 years, with the development trajectory of radiating the whole country based in Zhejiang, with strong capital, scientific management, strict system and flexible operation, it has created a series of remarkable achievements and formed three major business operation models with the characteristics of "Yintai" - "Yintai Department Store", "Yintai Shopping Center" and "Yintai Net".

Yintai Retail's three core business segments:

- Intime Department Store

With the business philosophy of "delivering new life aesthetics", it actively promotes the construction of fashion culture in Chinese cities, regards young people and new families as the main customer groups, establishes the image of a department store with young vitality and fashionable taste, leads the fashion trend, innovates the shopping experience, and forms a well-known department store chain brand with unique characteristics of Yintai business culture, and is one of the largest department store enterprises in China.

- Yintai Shopping Center

It is planned to have three major commercial products: Yintai Center, Yintai City and Yintai Mall. At present, there are 30 shopping malls under construction or in the country. With the business philosophy of lighting up the city and conveying the aesthetics of life, Yintai Shopping Center is the first choice for modern urbanites to live a fashionable life.

-- Yintai Net

Yintai (www.yintai.com) is a large-scale B2C e-commerce platform focusing on the operation of boutique fashion department stores, with more than 400 brands and more than 100,000 single items covering clothing, bags, shoes and hats, accessories, cosmetics, jewelry, luxury goods, etc. With the dream of "delivering new life aesthetics to 1.3 billion Chinese", Yintai takes "providing users with satisfactory services beyond imagination and spreading high-quality brand influence" as its mission, and is committed to becoming the most outstanding boutique fashion department store shopping website in China.