Jiajia Shopping Co., Ltd., the official TV shopping agency of Anhui TV Station, the first national comprehensive TV shopping channel approved by the State Administration of Radio, Film and Television, is an all-media high-end consumption platform with mobile terminals as the core
Founded in October 2007, Jiajia Shopping Co., Ltd. is committed to developing an all-media high-end consumption platform with TV shopping as the main body and mobile terminals as the core, and creating a cross-media, cross-industry and cross-border industrial pattern of "one main and multiple". The operation platform of Jiajia shopping company includes Jiajia shopping channel, "Jiajia Mao" online mall, WeChat mall, outbound shopping, catalogue magazine, etc., and has formed a close strategic cooperative relationship with Anhui Wanjiang Shopping Channel, and at the same time, through the joint operation of "Jiajia Mao" Internet mall and WeChat mall, the professional TV production technology and network information technology are combined with development, so that TV shopping, online shopping and mobile phone shopping complement each other and flourish. The company has a new studio of 1,571 square meters and a call center with 700 seats, and has established a professional commodity selection and quality inspection system, program production system, warehousing and logistics system, a call center system responsible for pre-sales and after-sales, and actively interacts with consumers through 12-hour live broadcasts.
Jiajia Shopping Channel is China's first national and comprehensive TV shopping channel approved by the State Administration of Radio, Film and Television, and currently covers a total of 134 million households across the country, and has been deeply loved by consumers since its launch, with rapid sales growth and 5.17 million members. Jiajia Shopping provides consumers with nearly 10 million people across the country to enjoy the high-quality products and honest services brought by Jiajia Shopping.
As the first B2C e-commerce company in China with professional video shopping as the main body and the pioneer of TV shopping in Anhui Province, Jiajia Shopping Company was rated as a national "e-commerce demonstration enterprise" by the Ministry of Commerce of the People's Republic of China, and held the titles of "Anhui Famous Trademark", "Anhui Honest Enterprise" and "Anhui Province Contract and Trustworthy Unit", and won the "Annual Excellence Award" at the 2015 China TV Shopping Industry Annual Conference. Since its establishment, the company has always adhered to brand innovation, deeply developed market potential by means of advertising films, TV column cooperation, ground business hall promotion, etc., and established the brand of "Anhui electronic purchase" in an all-round way.
In May 2015, Jiajia Shopping Company participated in the 11th China (Shenzhen) International Culture Expo and Trade Fair on behalf of Anhui exhibitors, and brought Huipai E-Shopping corporate culture and business achievements of enterprises in Shenzhen over the past 8 years. In October, the workplace experience reality show "Hello, Rookie" created by Anhui Satellite TV used Jiajia Shopping Company as the recording venue for a week-long recording work, and through the real presentation of the reality show, it showed the national audience a series of operation processes such as product selection, program recording to customer service, logistics and distribution, so that members and consumers across the country have an in-depth understanding of the customer-centric business philosophy of Jiajia Shopping Company.
In May 2016, three Thai units, namely Thai Chinese Art Exchange Center, Asia Radio and Television Corporation (Thailand) and Baoyuan Real Estate Group (Thailand), visited Jiajia Shopping Company to inspect the TV shopping business, and will actively carry out cross-border electronic purchase and business cooperation projects.
