Jiangsu Satellite TV

Overall scoring
80
Popularity index
11341

Jiangsu Satellite TV brand introduction

Jiangsu Satellite TV logo

Jiangsu Satellite TV, one of the top ten TV media, stands out from the national provincial satellite TV channels with its unique emotional positioning, mainly promotes the form of news/variety show/TV series, and relies on the ace variety show "If You Are Honest, Do Not Disturb" is deeply loved by the audience

Jiangsu Satellite TV is the first satellite channel under Jiangsu Radio and Television Group (Group), and it is the main position of the Jiangsu Provincial Party Committee's external publicity, full of happy taste and distinctive cultural characteristics of Jiangsu Wu Yun and Han style. Jiangsu Satellite TV fully emphasizes the happiness of the world in its programs, integrates the strong local characteristics of Jiangsu with the characteristics of modern media, and becomes a window to show Jiangsu's economic and cultural development to the whole country and the world. In 2004, Jiangsu Satellite TV Channel stood out from the provincial satellite TV channel with its unique emotional positioning, and became the fastest growing satellite channel in the first half of 08 ratings, ranking second in the national satellite TV, taking the lead in covering 31 provincial capitals and municipalities directly under the central government, and completely covering 337 prefectures and cities across the country, with a comprehensive coverage rate of 100%, firmly grasping the national market.

With a sense of modernity, a sense of media, a sense of information and the cultural flavor of Jiangsu to form the distinctive characteristics of Jiangsu modern TV media, the channel is a reasonable division of news section, entertainment section and TV drama section, and clearly presents news, variety shows, and TV dramas to the national audience.

Jiangsu Satellite TV as Jiangsu Radio and Television Station sits in Jiangsu, strengthen East China, an important window to strengthen the country, has been playing a pivotal role, in 2004 Jiangsu Satellite TV established a channel positioning characterized by emotion, through a series of fruitful program innovation, formed a differentiated competitive advantage, relying on the trump card program "Do not disturb" ratings all the way up, in the national provincial satellite TV fierce competition to break through, in 2010 successfully entered the provincial satellite TV No. 2. At the beginning of 2007, Jiangsu Satellite TV's ratings increased significantly, and it entered the top ten of all channels in the country, including CCTV, in the evening prime time.

In 2008, the coverage of Jiangsu Satellite TV has entered a new strategic stage of "strengthening the high-end and expanding the foundation",On the basis of maintaining and consolidating all the effective coverage of the country's 35 central cities,On the one hand, it began to check and fill in the gaps,On the other hand, it focuses on the construction of high-end channels,The advantages of strong influence in areas and business people with strong consumption power will be further expanded。 337 Diji Cities are basically covered, with a coverage rate of up to 99% Jiangsu Satellite TV has exceeded 99% in all Diji cities in the country, and more than 40 Diji cities have been added in the first half of 2008: the coverage rate has increased to 86% in regions above the county level in the country. By the end of 2009, it had basically covered 337 geopolar cities across the country, completing a major breakthrough in the strategic sense. On September 28, 2009, it took the lead in entering the "high-definition era", and on September 28, 2009, Jiangsu Satellite TV and CCTV First and other satellite TV were the first batch of high-definition and standard-definition TV simulcasts, thus becoming the first batch of satellite TV in the country to enter the "high-definition era".


This brand introduction page is provided with graphic information PP10013777 Collation compilation uploaded, last updated: 2025-05-05  Information error correction  disclaimer

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