Founded in 1921, formerly known as the state-owned Qingdao No. 9 Rubber Factory, it was involved in the national shoemaking industry earlier, mainly producing hot vulcanized shoes/cold sticky shoes/leather shoes/cloth shoes/injection shoes/professional shoes and other products

With a history of nearly 100 years, Shuangxing Celebrity Group began in 1921 and is the earliest national shoemaking industry in China, and its predecessor was the state-owned Qingdao Ninth Rubber Factory. In the early days of reform and opening up, President Wang Hai, as the first generation of outstanding entrepreneurs in China, led the Shuangxing footwear people to break through the old concepts, old traditions and old systems of state-owned enterprises, achieved "one branch outstanding" when all state-owned footwear enterprises collapsed, blazed a new path of self-accumulation and self-development to revitalize state-owned enterprises, and created Chinese's own national brand - Shuangxing in only 10 years. After creating the brand of shoes, it absorbed and merged tires and machinery enterprises, and created tires and machinery brands, so that the state-owned Qingdao Ninth Rubber Factory has developed from a single shoe-making low-profit enterprise into more than 40 industries such as shoes, clothing, tires, machinery, thermal power, etc., with total assets of nearly 7 billion yuan, annual sales revenue of more than 10 billion yuan, more than 140 member units, and more than 60,000 employees across regions, industries, and ownership of the comprehensive super-large enterprise group - Qingdao Shuangxing Group. It has realized the successful transformation from a planned economy to a market economy, embarked on a successful road of socialist market economy with Chinese characteristics, created Chinese's own management theory and management philosophy - ABW, created the "double-star characteristics", "double-star culture", "double-star model" and "double-star phenomenon" of the market economy, and created the miracle of China's traditional manufacturing and processing industry.

With the expansion and strengthening of Shuangxing tire and Shuangxing machinery industry, the restructuring of Shuangxing shoes and clothing, the withdrawal of state-owned capital, the retirement of President Wang Hai, and the establishment of Shuangxing Celebrity Group, President Wang Hai, the founder of the Shuangxing brand, still leads all Shuangxing shoes and clothing people (including a large number of creators of Shuangxing shoes and clothing brands) to continue to work hard and dedicate to making Shuangxing shoes and clothing bigger and stronger, and move from one glory to another. Shuangxing Celebrity Group's industry involves shoemaking, clothing, real estate, printing and packaging, logistics and other industries, among which Shuangxing shoes and clothing involve more than 10 categories and more than 30 series such as professional, training, sports, leisure, middle-aged and elderly, children, sports equipment accessories, etc.; Double Star Celebrity Shoes is the world's largest shoe-making enterprise in actual production scale, with 6 production bases, mainly producing hot vulcanized shoes, cold adhesive shoes, leather shoes, cloth shoes, injection shoes, professional shoes and other six categories of products, Double Star shoes have been ranked first in the sales of similar products in the country for 15 consecutive years, ranking first in China's footwear industry, including Double Star professional shoes, Double Star tourist shoes, Double Star leather shoes won the title of "China Famous Brand"; Shuangxing clothing won the title of "China's garment industry quality qualified, customer satisfaction". Shuangxing Celebrity Group has a sales network all over the country, with more than 30 sales companies and more than 5,000 chain stores, and its products are exported to more than 100 countries and regions such as the United States and Europe.