Yuanniudao is a young beef hot pot brand from Shenzhen, which has earned a good reputation and gained a firm foothold in Shenzhen in less than two years since its establishment, and gradually began to expand its layout to first-tier cities such as Beijing, Chengdu and Guangzhou. Different from the positioning of most beef hot pot restaurants, the original Niu Dao wins with "appearance", focusing on light luxury catering routes, rich in environmental space, fresh and artistic, sweeping away the inherent decadent impression of Chaoshan beef hot pot restaurants. In April and June 2017, Guangzhou Tianhebei store and Xingsheng Road store were opened one after another, and branches in popular business districts such as Beijing Road and Jiangnanxi are also in preparation, and it is believed that it will soon become a new choice for eating beef in Guangzhou. The beef selected in the original cattle road are all from the small cattle of Sichuan and Guizhou, which are transported to the suburbs of Shenzhen according to the frequency of a batch of cattle in two days, slaughtered once a day at noon and evening, and freshly served within 3 hours, with stable meat source and guaranteed quality. After the beef arrives at the store, it is immediately divided into nine parts according to the standard, and each part is cut on the spot, and the knife is neat. The original beef road is known for its novel dishes, and most of them are based on traditional beef hot pot. Its signature dish is matsutake beef balls, for example, which is roughly the same as ordinary beef balls, in which fresh leg meat is beaten into a pulp and formed into balls in 80 degrees of hot water. The difference is that the original beef road is added with precious matsutake mushrooms from Yunnan in the fresh meat pulp, and the taste of fresh mushrooms and beef flavor are integrated with each other, which is firm and flavorful, with distinctive characteristics and large enough portions. The beef parquet is even more eye-catching, with a platter of beef slices from multiple different parts arranged in the shape of roses, and the bright red flesh color and flower shape are combined into one, which is very visually impactful. The side dishes are also ingenious, with peanuts and bamboo shoots and fresh orange melons that are rarely seen elsewhere, and they are boiled in a beef soup pot for a unique taste. The interior environment of the original cattle road is quite stylish, with the theme of pastoral pasture, with a retro style, dark tones, and a full sense of design. The service quality in the restaurant is relatively high, and a waiter at each table is responsible for the whole process, and will take the initiative to provide suggestions to customers and help them cook meat. The details are also in place, and there is a small flag on the head of each dish indicating the type of meat and the recommended cooking time, which can be seen from the presentation of the dishes. However, the price of the original beef road is more expensive than other beef hot pot restaurants, the production of beef is decent, exquisite but lacks craftsmanship, the cost performance is not high, the environment is better, the service is outstanding, it is a very good choice for dating gatherings and family meals.