Brother Kafe started late in Shenzhen's boutique cafes, only opened in the summer of 2017, but quickly became popular in half a year, becoming a "check-in" café for many "Internet celebrities" and coffee lovers. Among them, the Futian store was opened less than two weeks ago, and it topped the list of popular coffee shops in Shenzhen, and was later rated as the first must-visit café in Shenzhen in 2017.
Brother Kafe adopts the popular ins simple decoration style, the store chooses white as the main color, occasionally inserts wooden tables and chairs, and the ceiling of the original wood color, the whole restaurant uses warm and bright warm light sources, and the transparent floor-to-ceiling glass breaks the boundary between indoor and outdoor, so that the store space of less than 100 square meters will not be too cramped visually. Marbled steps, white-tiled bathroom walls, and fresh-cut flower arrangements throughout the store highlight the quality.
From the division of space, the soft decoration of the storefront, to the dining utensils, and the presentation of the products, Brother Kafe all presents a strong Nordic style. Brother Kafe's slomen is friendly, warm, natural and attitude, turning specialty coffee into daily life and French desserts into handmade, so that more consumers can enjoy a cup of high-quality and inexpensive coffee.
The store uses only 6 Slayer Steam coffee machines in the country, this coffee machine, known as the "Ferrari of coffee machines", has a patented design of the steam wand, which can caramelize sugar and protein at a temperature of 162 degrees Celsius to form more complex molecular chains, so as to help customers make a better cup of milk coffee. Brother Kafe does not pass on the high cost of the machine to diners, but uses a friendly price of 22-25 yuan per cup to attract the general coffee lovers.
In addition to the signature white coffee, the black coffee in the store is also excellent. Brother Kafe has 7 kinds of coffee beans from different origins in Asia, Africa and the Americas to choose from, and the average price of these drip filtered hand-poured coffee is only 25 yuan, which is nearly 4% lower than the price of a single cup in ordinary boutique cafes. These beans are also used to make iced drip coffee, which is limited to 30 bottles per day and is made using the Japanese brand Ouji, which has been whipped over time to have a rich and balanced taste.
The price of desserts in the store is relatively high compared to the cheap coffee. Brother Kafe handmade 7 limited edition French desserts, a single piece is priced at 38-58 yuan, all of which are made on the same day and sold out. Among them, the "Plain Makeup Dudu", which is limited to 20 servings per day, has been praised for its mini naked cake shape and balanced sweet and sour taste. The ingredients used in the desserts are imported from the country of origin, such as Valrhona chocolate, which is used in the world's top restaurants, and Isuzu matcha powder, which is the best in Japan.
The fly in the ointment is that Brother Kafe's store is relatively narrow compared to the flow of customers who come to visit the store, and there is a waiting phenomenon during peak traffic periods such as weekends and holidays, and the passage will be narrower when it is full, and the privacy will be greatly reduced. In addition, the store's signature desserts are limited in quantity and cannot be ordered, which inevitably leads to a shortage of supply.