Babycare is a very young brand in the maternal and infant industry, with remarkable online sales in just a few years since its establishment in 2014, and in 2017-2018, it has also won 8 awards such as "the most potential development award" and "a pregnant product brand worthy of mother's trust" from Tmall and Jingdong, and became famous for a while. Although Babycare is under the banner of "American brand, American design", its production and business scope are in China, and the brand development process is closer to that of Chinese brands, which is operated by Shanghai Xier Industrial Co., Ltd. in China.
 
In the field of cotton towels, Babycare has just begun to dabble, the products are only different in size and specifications, including 120 * 200 and 200 * 200 two sizes, of which the latter has 20 portable packs and 100 regular packs. Compared with most of the 35g/㎡ gram weight in the market, the Babycare cotton towel reaches 45g/㎡, although it is not as good as the 50g/㎡ of Depot, but the thickness and toughness are stronger than the general cotton towels. However, there is a slack in the skin-friendly feeling, and there will be obvious friction when the baby is dry, so it is recommended to soak it in warm water and wipe it.
 
From the perspective of packaging design style, Babycare is biased towards Nordic minimalism, the outer packaging is simple and fresh, but it is also a trendy item for many young consumers to take pictures with, the price is reasonable, the price of 20 draws is about 10 yuan, and 100 draws are less than 20 yuan.