Crab Zhuangyuan is the executive director unit of Yangcheng Lake Hairy Crab Industry Association, the franchise unit of Yangcheng Lake Hairy Crab Geographical Indication Protection Products, and produces authentic Yangcheng Lake hairy crabs. It is the largest hairy crab chain brand in China, with more than 70 directly-operated stores in large and medium-sized cities in 24 provinces across the country, which can quickly meet the demand for pick-up across the country. In addition, Crab Champion has a large-scale professional call center that is rare in the industry, provides one-to-one customer manager services, and is favored by enterprises with perfect pre-sale, in-sale and after-sales service.
 
Shanghai Bond Trading Co., Ltd., to which the crab brand belongs, was only a pure marketing company at the beginning of its establishment in 2009, and only began to establish a breeding base in Yangcheng Lake the following year to engage in adult crab farming. It has a total of 210 acres of breeding water surface in Yangcheng East Lake, and began to put one-year-old crab species in early March, hairy crabs grow in Yangcheng Lake for nearly 7 months, and the length is equivalent to that of hairy crabs in Su Crab Pavilion, and adult crabs are also carefully selected to ensure fatness.
 
In the field of distribution, Crab Champion has established two food-grade storage bases in Beijing and Suzhou on its own, which has greatly shortened the distance from hairy crabs to the table, and the delivery is extremely fast, and there are few rivals in the industry.
 
Crab Zhuangyuan provides 3-5 pairs of male and female gift boxes, with prices ranging from 388 yuan to 4698 yuan, but it is not cost-effective to buy alone. Crab Champion also sells crab roe dumplings that are not involved in other brands, and the crab roe comes from hairy crabs that are still growing until the off-season in December due to lack of size in the previous year, which is considered to be a good use.