Founded in 1921, Shimano Group is a multinational group specializing in the manufacture and sale of bicycle parts, fishing tackle, skis and golf goods. Shimano's rod and rod reels are very popular with Asians for their sophisticated and compact design. However, it has a small market share in European and American countries, and is not suitable for rugged Europeans and Americans. Shimano's spinning wheels feature Micromodule Gear technology, which has a denser gear tooth that allows for more gear tooth engagement while reducing swing resistance and gear noise, ensuring smooth power transmission without losing strength. The extremely expensive price is probably the only drawback of Shimano and can be considered if you have a good budget.