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List of product brands > Sports outdoors > Outdoor gear > Ski goggles > Ski goggle brand rankings Updated: 2025-02-21

2025 ski goggle brand rankings

[2025 Ski Goggles Brand Ranking] Relying on the big data of the whole network, ski goggles brands selected according to the brand awareness, brand strength, word-of-mouth evaluation and sales popularity of ski goggles (in no particular order): Oakley, Smith Smith, Dragon, Anon, Uvex, Electric, SPY, Bolle, LITTLE, Lap, If you are querying what brand of ski goggles is good? This ski goggle brand ranking list is for your reference only.

  • TOP.1 Oakley

    Oakley United States

    There is a saying in the ski circle: there are two options for buying ski goggles, one is Oakley, and the other is other brands. Oakley, the world's leading sports brand, is a subsidiary of eyewear giant Luxottica. Oakley has more than 600 patented technologies in the field of outdoor products, among which the patented technologies of HDO and Prizm are used in ski goggles, making its products outstanding in terms of protection and optical technology, which can be called the king of similar products. In 2008, Oakley entered the Chinese market, but because they are all professional equipment, the users are not extensive, and the products are distributed in professional sports channels and outdoor goods stores, and ordinary stores are rarely seen, and they have been in a tepid state for a long time. In recent years, Oakley has taken major e-commerce platforms as the entry point and increased promotion and publicity, and the brand has gradually become well-known. However, the number of directly operated stores in China is not too large, mainly concentrated in first-tier cities such as Beijing, Shanghai and Guangzhou. Fortunately, its e-commerce channels are widely distributed, and it is the most convenient foreign ski goggle brand to buy. Oakley ski goggles are technologically advanced, and all of them use patented lens technology HDO, which is higher than the American standard in terms of impact resistance.

    1
    Score
    87
    popularity
    10761
  • TOP.2 Smith Smith

    Smith Smith United States

    Smith is one of the largest outdoor sports brands in North America, with a number of highly recognizable ski helmets and goggles that are among the best in the market, creating several industry firsts. The first pair of ski goggles with sealed thermal lenses and breathable exhaust foam was made, and on this basis, the first pair of double-lens ski goggles was launched to solve the problem of atomization. Today, Smith's designs are still the industry standard. In December 1978, Amy, the daughter of U.S. President Jimmy Carter, was photographed by the media wearing Smith's ski goggles while on vacation, making Smith's ski goggles famous. In 2012, Smith made protective eyewear for surfers, snowboarders and military special forces, with annual revenues of more than $100 million. At present, Smith's core business is still ski goggles, followed by sunglasses, ski helmets and motocross goggles. In order to increase contrast and enhance clarity while skiing, high-end ski goggle manufacturers have their own optical technologies, such as Oakley's Prizm technology, Smith's Chromapop technology, and Dragon's Lumalens technology. S...

    2
    Score
    86
    popularity
    15043
  • TOP.3 Dragon

    Dragon United States

    Drogon, also from the United States, founded the brand by Will Howard, who loves outdoor sports such as surfing, snowboarding and cycling. In terms of seniority, Drogon is obviously inferior to Oakley and Smith, but when it comes to brand innovation, Drogon has more say, launching a series of innovative products in 2011, including the first rimless ski goggles, which attracted many similar brands to imitate it. Early on, Dragon brought brand awareness in Hawaii and Florida by distributing its products to outdoor stores. Subsequently, it opened up markets such as Australia and Europe. Dragon is good at cooperating with ski forums and communities around the world to increase the exposure of products and produce a good diffusion effect. However, because it has not yet entered the mainstream e-commerce platform in the Chinese market, its reputation is slightly inferior. Most of the Dragon ski goggles range are equipped with spare lenses, which can meet both low-light and bright light conditions without the need for additional purchases, which is a huge advantage among similar brands. In addition, in order to cope with the two strong competitors of Oakley and Smith, Dragon has also developed...

    3
    Score
    84
    popularity
    11495
  • TOP.4 Anon

    Anon United States

    Burton, a subsidiary of the ski goggle brand Anon, is a strong group that not only built the world's first snowboard factory, but is also the world's largest snowboard brand. With its strong background and R&D capabilities, Anon quickly stood out as the first goggle company to incorporate magnets into lenses and frames, making lens replacement quick and easy. Although the Anon ski goggles are priced on the high side of the same brand, they have good sales and reputation, and helmets and related accessories are also highly regarded. To raise brand awareness, Anon has sponsored a number of professional gold medal athletes, including Shaun White, Kelly Clark and Marko Grilc. At present, domestic purchases of Anon's products can only be made through overseas shopping or purchasing agents. If you're traveling to the U.S., you can visit the Burton store, which sells everything you need, including Anon's skis and goggles, RED helmets, body armor, and Analog jackets. The Anon goggles are constantly being updated and iterated. A few years ago, Magna-Tech's rapid lens change technology, which uses strong rare earth magnets, makes the lens replace...

    4
    Score
    82
    popularity
    8790
  • TOP.5 Uvex

    Uvex Germany

    UVEX, the leader of cycling helmets in Germany, has been included in the list of Germany's top 100 companies. UVEX has cooperated with many well-known world-class athletes, and its products have won the Red Dot Design Award and the German Design Award. UVEX has implemented omni-channel coverage in China, which can be purchased online and offline, coupled with the moderate price of ski goggle products, it has maintained a high sales volume for a long time. Today, UVEX has integrated its skiing and cycling business in China into one, increasing its marketing efforts by sponsoring sports events such as the Changping Winter Olympics and the 8264 Ski Open. At the same time, the company began to adjust its product positioning strategy, introducing more helmets and ski goggles that are suitable for Asian consumers' styles and designs. UVEX ski goggles have always been praised by consumers for their protective properties, and the material is made of Makrolon, which is developed by Bayer, which has the characteristics of high light transmittance, strong impact resistance and good flexibility. The patented Supravision anti-fog coating used in the ski goggles protects the lenses for 60 seconds, which is twice the standard 30-second anti-fog effect. UVEX is one of the fastest and most innovative brands in the industry, with a comprehensive ski goggle product line, divided into three grades: medium, high and low...

    5
    Score
    79
    popularity
    11684
  • TOP.6 Electric Lightning

    Electric Lightning United States

    In 2008, Electric was acquired by Volcom, a leading American street brand, which was already part of the global luxury conglomerate Kering. The Kering Group owns many famous brands, including Gucci, Saint Laurent, Brioni, etc., and today, Electric has become the main sports brand of Kering, along with Puma and Cobra. Electric products are designed from the U.S. headquarters and manufactured in Italy. Its snow goggles have a wide variety, especially focusing on aesthetic design, integrating a variety of elements, bold and trendy design style, exaggerated and dazzling color matching, highly recognizable, and is a brand loved by young people who pursue coolness. Moreover, the after-sales service of Electric's official website is very timely and considerate, which is the main reason for capturing many consumers. Electric's first ski goggles are part of the Kleveland collection, which has been a bestseller ever since. In the same price range of similar brands, Kleveland ski goggles stand out in appearance, with a simple and soft streamlined design, and a wide range of colors to choose from, reaching more than 10 colors. Kleveland ski goggles feature the brand's signature keyhole system...

    6
    Score
    77
    popularity
    20681
  • TOP.7 SPY

    SPY United States

    SPY was formed by a group of young people who are passionate about sports and motorsports. The brand has attracted many world-class athletes, including Shaun Palmer, Marc Frank Montoya and others. At first, SPY focused on sunglasses with the introduction of patented Happy Lens lens technology. In 2014, the Bravo after party snow goggles won the International Excellent Equipment Award in the China Outdoor Industry Annual Selection Competition. The overall price of SPY ski goggles is not expensive, and there are not too many styles, so it is inconvenient to buy them through domestic channels. The ski goggles use the well-known Happy Lens lens technology, which can absorb the long blue light in the sun's rays to the maximum extent, reflecting the short blue light and preventing glare. It can effectively improve the color of the picture, help restore the outline of the object in the snow, and obtain the most realistic visual experience. The SPY Optic ski goggles combine the Happy Lens patent with the Legacy lenses. Not only do you get a panoramic view when skiing, but the lens technology also absorbs long waves, reflects short waves, and enhances color and contrast, making it easy to see in the snow even when you are exercising outdoors on cloudy days. In addition to the visual benefits, Optic also...

    7
    Score
    75
    popularity
    10064
  • TOP.8 Bun 葆旎

    Bun 葆旎 France

    In the field of ski goggles, although American brands occupy most of the market, there are also other national brands that have squeezed into the echelon, such as Bolle from France, which first launched sunglasses and became a pioneer in the use of nylon lenses, creating the famous cat-eye style sunglasses. Subsequently, Bolle vigorously expanded the field of outdoor sports, successively launched ski goggles, ski helmets, cycling helmets, etc. Today, Bolle is part of Vista Outdoor, a two-part business that has two main businesses, shooting sports and outdoor sports, with sales of $2.31 billion in 2018. Bolle is the main brand in outdoor sports, with a comprehensive range of categories, covering skiing, golf, tennis and other professional sports, and its products are sold to Europe, Asia, Australia and other countries and regions. Overall, Bolle ski goggles are affordable, and the 100-yuan style selection is very rich. Most of them are single-piece, and if you want to use lenses, you need to purchase them separately. Bolle's Mojo collection is perfect for beginners or as a spare mirror in your bag, and it's affordable enough to be damaged or lost. Due to its positioning, in the design...

    8
    Score
    70
    popularity
    15886
  • TOP.9 LITTLE

    LITTLE Sweden

    Compared with other established ski goggles, LITTLE has been on the market for the shortest time, but it also has its own competitive advantages. At the 2006 Winter Olympics, American athlete Julia Mancuso won the gold medal in the giant slalom event wearing a LITTLE helmet and snow goggles, and LITTLE became famous around the world. Since its establishment, LITTLE has received more than 40 international awards in the safety, design and innovation categories, including the Red Dot Design Award in 2009 and 2010. In 2014, LITTLE became the protective gear supplier for the professional cycling team Cannondale, and subsequently entered into a partnership with the Volvo Group to provide safety and design ideas. Although Chinese skiers have long been familiar with LITTLE, they are more cautious about entering the Chinese market and have been in a wait-and-see state for a long time. It was not until 2017 that Beijing Travel Rat Outdoor Products Co., Ltd. reached a cooperation with LITTLE and became its general agent in China, and LITTLE products were introduced into the domestic market. LITTLE ski goggles are designed to be quite individual and recognizable. Of course, it is not only the strength of the appearance, but also the basic performance of the ski goggles is relatively solid. LITTLE Cornea Series's...

    9
    Score
    69
    popularity
    17742
  • TOP.10 Lap

    Lap United States

    Lap is known for its helmets, a giant in the field of cycling helmets and one of the first manufacturers to produce ski helmets. In 2004, Lap officially entered the field of ski goggles, developed the brand's first ski goggles with lens interaction system, although not its main product, but after the launch of ski enthusiasts good response, Lap's biggest feature is that the product is rich, all kinds of price points and types are readily available. The number of Lap ski goggles is comparable to that of the Electric, but the overall color is more conservative. Its lenses are mostly round and cylindrical, and toric lenses have not yet been launched like brands such as Dragon and Anon. Although the shape of the lenses has an impact on the field of view, Lap does not use the best quality toric surfaces, but the VIVID lens technology, developed in collaboration with ZEISS, enhances the clarity of the field of vision and delivers accurate visual images with reduced color transitions, which also makes the performance of ski goggles remarkable. Lap was the first to use the Axis series with VIVID lens technology, which is similar to Smith's I/O series in a medium size that fits most face shapes. Comes with two high-quality lenses and has...

    10
    Score
    68
    popularity
    5784
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List of related product brands

Top ski goggle brands

  • 1 20681 Electric Lightning

    Electric Lightning

    In 2008, Electric was acquired by Volcom, a leading American street brand, which was already part of the global luxury conglomerate Kering. The Kering Group owns a number of famous brands, including Gucci and Saint Lau

  • 2 17742 LITTLE

    LITTLE

    Compared with other established ski goggles, LITTLE has been on the market for the shortest time, but it also has its own competitive advantages. At the 2006 Winter Olympics, American athlete Julia Mancuso won the gold medal in the giant slalom event wearing a LITTLE helmet and snow goggles, and LITTLE became famous around the world. Since its inception

  • 3 15886 Bun 葆旎

    Bun 葆旎

    In the field of ski goggles, although American brands occupy the majority of the market, there are also other national brands that have squeezed into the echelon, such as Bolle from France, which first launched sunglasses and became a pioneer in the use of nylon lenses, creating the famous cat-eye style

  • 4 15043 Smith Smith

    Smith Smith

    Smith is one of the largest outdoor sports brands in North America, with a number of highly recognizable ski helmets and goggles that are among the best in the market, creating several industry firsts. The first pair of ski goggles with sealed thermal lenses and breathable exhaust foam were made.

  • 5 11684 Uvex

    Uvex

    UVEX, the leader of cycling helmets in Germany, has been included in the list of Germany's top 100 companies. UVEX has cooperated with many well-known world-class athletes, and its products have won the Red Dot Design Award and the German Design Award. UVEX has implemented omni-channel coverage in China, which can be purchased online and offline.

  • 6 11495 Dragon

    Dragon

    Drogon, also from the United States, founded the brand by Will Howard, who loves outdoor sports such as surfing, snowboarding and cycling. In terms of qualifications, Drogon is obviously inferior to Oakley and Smith, but in terms of brand innovation ability, Drogon has more say in it

  • 7 10761 Oakley

    Oakley

    There is a saying in the ski circle: there are two options for buying ski goggles, one is Oakley, and the other is other brands. Oakley, the world's leading sports brand, is a subsidiary of eyewear giant Luxottica. Oakley has more than 600 patented technologies in the field of outdoor products

  • 8 10064 SPY

    SPY

    SPY was formed by a group of young people who are passionate about sports and motorsports. The brand has attracted many world-class athletes, including Shaun Palmer, Marc Frank Montoya and others. At first, SPY focused on sunglasses with the introduction of patented Happy Lens lens technology. subsequently

  • 9 8790 Anon

    Anon

    Burton, a subsidiary of the ski goggle brand Anon, is a strong group that not only built the world's first snowboard factory, but is also the world's largest snowboard brand. With its strong background and R&D capabilities, Anon quickly stood out and became the first player since its establishment

  • 10 5784 Lap

    Lap

    Lap is known for its helmets, a giant in the field of cycling helmets and one of the first manufacturers to produce ski helmets. In 2004, Lap officially entered the field of ski goggles and developed the brand's first ski goggles with lens interaction system, although it is not its main product.

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