Recommended models: backpack 173G90EC04, backpack 184G90EC11
 
Dickies is not a professional sporting goods brand or bag manufacturer, but the world's largest manufacturer of workwear apparel, with more than 400 retail stores in more than 100 countries and annual sales of $875 million. In 2017, American apparel retail giant VF Group successfully acquired Williams-Dickie Mfg. Co., the parent company of Dickies, for $820 million, which is expected to double the annual sales of VF's tooling business to $1.7 billion.
 
"Nostalgia" is a nod to nostalgia in Dickies' clothing, and it's also reflected in the backpack style. In addition to the common curved zipper bag type, Dickies backpacks also have many buckle clamshell bags, with the brand's classic three-color horseshoe print logo, or contrasting color design, maintaining the classic but also not lacking in modernity, compared to the relatively single style of sports brand backpacks, the street casual style is prominent, suitable for young men and women who pursue a retro atmosphere.
 
As a seasoned expert in the production of workwear, Dickies has a strong imprint on each of its products, and backpacks are no exception. It is made of high-density polyester to improve the durability of the fabric, and it also has some splash resistance, which ensures that the backpack is protected from mild rain and snow. Plenty of capacity, with built-in laptop compartments, front zippered pockets and side pockets, all come standard on a good backpack and can be used as a day bag for the city or as a gym bag.
 
While the Dickies backpack is better in terms of aesthetics and durability, like many casual backpack brands, it doesn't pay much attention to the optimal design of the shoulder straps. Although the shoulder straps are padded with foam, only a few products have additional breathable foam back padding, which is slightly less comfortable. The price of about 300 yuan is also relatively modest.
 
Dickies backpacks have their drawbacks, but their beauty and practicality are still the fundamental ways to attract young consumers.