Recommended series/models: Oval series, Stola series, square scarf series, Twelve, Circle Duo
 
Loro Piana is the world's largest buyer of wool and a manufacturer of cashmere fabrics, and the family has been involved in plush fabrics since the 19th century, now in its sixth generation. Loro Piana's scope of business includes the supply of raw materials and the manufacture of ready-to-wear garments, and unlike other luxury brands, its products are designed with simplicity, no obvious logos, and the colors of the products are mostly natural fibres or slightly bleached. But the top-quality fabrics are enough to fascinate people, as Antoine Arnault, son of the head of LVMH, once said: "My father and I usually wear clothes from LVMH brands, with the exception of Loro Piana." Perhaps this is one of the reasons why LVMH acquired Loro Piana in 2013.
 
Loro Piana is known for its baby cashmere, which is made from the hair of young goats, which is not only finer and softer than regular cashmere, but also produces less than regular cashmere. Harvested from the vicuña of the Peruvian highlands, which have not yet been fully domesticated, the vicuña has a beautiful golden-brown sheen, is very delicate, and the population is scarce or even endangered.
 
Loro Piana's shawls range from the Oval collection with oval cuts and fur trims, the Stola collection with smaller widths and mixed with scarves, the light scarves and some special styles. Its shawls are made in almost every type of fabric in the house, creating different styles and textures, all made in Italy.
 
The Oval collection features a unique oval cut, with an oversized size of 200×70cm that can wrap around the upper body, and is fastened with a concealed buckle for a soft and elegant shape. The fabric of Oval Duo is composed of baby cashmere and vicuña hair, which is invisibly stitched with a double knitted fabric, and the fabric presents an elegant and layered luster due to the different dye absorption rates of the two fibers, plus the chinchilla fur trim not only increases the warmth, but also makes the look more cute. If you don't like fur, you can also choose the basic tassel trim model, the double-layer contrast design is more lively, and the price of each piece is 46,900 yuan, about a quarter of the fur model.
 
The cut of the Twelve and Circle Duo is also special, unlike the usual one-piece rectangular style, it is more like a cape, and the collar is designed with a suede edging opening, so that the shawl can be hugged around the neck and shoulders to enhance the warmth effect; The fabric is ultra-soft cashmere, which is very skin-friendly and warm to the touch, so it will not cause irritation to the skin. Although these two shawls are larger, the cashmere is slender and lightweight, full of airiness, and can slowly heat up with body temperature, and the fabric is not heavy and does not make the shape bulky. Both models are attached with a concealed button, Twelve is rectangular as a whole, decorated with tassels, and Circle Duo is a round cut, which is comfortable and elegant with autumn and winter dresses, and the price of both is around 28,000 yuan.
 
If you're looking for a versatile, more versatile shawl, consider the Stola and Scarf collections. The Stola collection has a rectangular cut with tassel trim and can be worn as a scarf. The square scarf is made of ultra-fine cashmere or blended mulberry silk, with a size of about 145×145, which can be worn in summer. The Stola series is about 40,000 yuan each, and the square scarf also needs about 10,000 yuan, which is only sold at the counter.