The domestic electric baking pan market is basically occupied by Liren, Midea and Supor, and the rest of the brands are difficult to match in terms of comprehensive strength and product innovation. If new brands want to change the existing pattern through price wars, they must also face the reality that the industry's dividend period has passed. At present, the average market price of mechanical electric baking pan is 128 yuan, and that of microcomputer products is 201 yuan, and the profit margin is not as good as before. Xiaoxiong did not attack the market, but found another way to launch electric baking pan products with refined functions and more targeting.
 
Xiaoxiong's more distinctive electric baking pan products are cake machines, priced at about 120 yuan DGJ-C601 is called cartoon electric baking pan, in fact, it is a cake machine, the appearance is not much different from ordinary electric baking pans, the main difference is the baking pan design. There are eight cartoon molds in the baking tray of the cake machine, and the rated power is only 600W, which can't pancake roast like a traditional electric baking pan, but it is still more than enough to make small cakes. The floating design of the fuselage is also conducive to the expansion of the small cake. The bear also comes with a measuring cup, whisk and separator, eliminating the need for additional costs for consumers.
 
Another cake machine DBC-C07B1 is priced at more than 200 yuan, and the cooking functions are more abundant, in addition to baking small cakes and waffles, you can also change the chassis to restore its original "electric baking pan" attribute for frying and roasting. However, the larger size of the fuselage takes up more space in the kitchen.
 
Of course, Xiaoxiong has also launched the same electric baking pan as other brands, all of which are microcomputer products, and the price is concentrated at 180-270 yuan, which is basically the same as the industry. Although the electric baking pan is a relatively simple product with a relatively simple structure and function, and the floating structure and detachable baking tray seem to exhaust its possibilities, Xiaoxiong has made some subtle changes, the new DBC-B13E1 has a new glass lid, which can prevent heat loss when simmering in a single plate, which is suitable for users who are concerned about the energy consumption of the product.